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Ferrero’s Kinder confectionery brand is running a new retailer competition designed to drive consumers into store and to increase sales during Easter.

Kinder Joy retailer competition

Ferrero’s Kinder confectionery brand is running a new retailer competition designed to drive consumers into store and to increase sales during the key Easter sales...

Kraft Heinz US is linking with the NHL, NHL PLayers Association NBC Sports Group and USA Hockey to find America's most passionate ice hockey community.

Kraft Heinz, NHL: Kraft Hockeyville USA

Kraft Heinz in the US is linking with the National Hockey League, the National Hockey League Players’ Association (NHLPA), NBC Sports Group and USA Hockey to find...

Kellogg’s will be marking its official partnership with Team GB for the Rio 2016 Olympic Games with a range of promotional activities, including a massive £15,000 prize trip to the games.

Kellogg’s plans Rio 2016 promotions

Kellogg’s will be marking its official partnership with Team GB for the Rio 2016 Olympic Games with a range of promotional activities, including a massive £15,000...

Taco Bell is targeting younger consumers with a new mobile game, Explore, that encourages people to live the brand slogan ‘Live Mas’ on social media.

Taco Bell US gamified loyalty app

Taco Bell is targeting younger ‘Millennial’ consumers with a new mobile game, Explore, that encourages people to exemplify the brand slogan ‘Live Mas’ on social...

Mondelēz International is to run a trade promotion in Spring 2016 offering retailers stocking its Gooless Cadbury Creme Egg range the chance to win up to £250 in a ‘shelfie’ competition.

Cadbury Creme Egg trade ‘shelfie’ comp

Mondelēz International is to run a trade promotion in Spring 2016 offering retailers stocking its Gooless Cadbury Creme Egg range the chance to win up to £250 in a...

Peperami, sponsor of the Professional Darts Corporation, is launching a social TV channel with live content from the William Hill World Darts Championships.

Peperami Darts social TV channel

Peperami, the sponsor of the Professional Darts Corporation, is launching a dedicated social TV channel hosting behind the scenes content and social banter live from the...

Carlsberg’s UEFA Euro 2016 sponsorship campaign includes a consumer promotion offering fans ‘probably the best prize ever for a football tournament’.

Carlsberg announces EURO2016 promo plans

Manchester United legend Peter Schmeichel has been unveiled as the face of Carlsberg’s UEFA Euro 2016 sponsorship campaign, which includes a consumer promotion...

The Saturdays' singer Rochelle Humes was chair of the judging panel for the annual Make-A-Wish Bake-A-Wish challenge.

Fairy partners Make-A-Wish again

Procter & Gamble’s leading dishwash brand Fairy is partnering the Make-A-Wish Foundation for the 12th year running, and has teamed up with The Saturdays’...

delicious. magazine is launching its biggest competition ever in the countdown to Christmas, offering £11,000 worth of prizes in an advent calendar draw.

delicious. mag £11,000 advent prizes

delicious. magazine is launching its biggest competition ever in the countdown to Christmas, offering £11,000 worth of prizes in an advent calendar draw. Prizes include...

Foldable bikes brand Brompton is running a global challenge inviting people to make a short video about undiscovered parts of their home cities and have it judged by director Guy Ritchie for the chance to win a bike

Brompton Bikes ‘Hidden Cities’ video challenge

Brompton Bikes, the London-based foldable bikes brand, is offering people around the world the chance to make a short film about undiscovered parts of their home cities...