Tag: basketball, brand characters, competition, competitions, digital, event marketing, experiential, food, international, Müller, Müller Wiseman Dairies, NBA, on-pack, on-pack promotion, prize draw, prize draws, prize promotion, prize promotions, shopper marketing, sponsorship, sports, sports sponsorship, token collect, unique codes, US National Basketball Association
Müller and NBA Global Games London 2017
Müller Rice has announced an extended partnership with the US National Basketball Association (NBA) that sees the brand become an official marketing partner of the...
Sun-Pat Fuel Your Dreams campaign
Sun-Pat peanut butter has teamed up with Olympic gold medal winning swimmer Adam Peaty and TV and Olympic presenter Helen Skelton for a new Fuel Your Dreams campaign,...
Charlotte Tilbury Westfield ‘magic mirrors’
Charlotte Tilbury, the luxury cosmetics retailer, has launched what is claimed to be Westfield’s first ever interactive retail installation, to drive excitement and...
Elizabeth Shaw ‘Thoughtful Gestures’
Chocolate brand Elizabeth Shaw is marking the clocks going back this weekend in the UK with a new marketing campaign, ‘Thoughtful Gestures’, which will be asking...
Strongbow haunting Halloween competition
Strongbow, the UK’s leading cider brand from Heineken, is giving drinkers a fright with its on-trade consumer activation ‘The Haunted’ this Halloween. Worth more...
Winning with the Internet of Packs
The Internet of Things is set to become a whole lot bigger as brand owners wake up to the possibilities offered by connected packaging, explains Jonathan Jackson of...
Baxter’s Deli Toppers #GetTopping
Baxters Food Group has launched a new digitally-led campaign, #GetTopping, for its new Deli Toppers range of street food inspired pickles. The campaign was developed by...
New Look new promotion
Leading fast-fashion retail brand New Look has launched its new Autumn/Winter 2016 promotional campaign online and across more than 600 retail stores in the UK and...
Win The Entertainer Xmas catalogue
The Entertainer, the fastest-growing high street multichannel toy retailer in the UK, is running a competition offering the chance to win one of everything listed in its...
Hovis toasts Trolls movie with promo
Hovis has linked up with Trolls, the latest film from DreamWorks Animation, for an on-pack promotion offering the chance to win a family holiday to Los Angeles, where...
