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Prizeology, a new prize promotions service agency, has been launched by Sarah Burns, former Director of prize agency Spark and Fuse and current Board Director of the Institute of Promotional Marketing

New prize promotion agency Prizeology launches

Prizeology, a new prize promotions service agency, has been launched by Sarah Burns, former Director of prize agency Spark and Fuse and current Board Director of the...

Jack Daniel’s Tennessee Honey, from Bacardi Brown-Forman Brands, is launching an off-trade engagement campaign in over 200 grocery, cash and carry and managed convenience stores across the UK, with the star prize of a once-in-a-lifetime trip to the Jack Daniel’s distillery in Tennessee to attend an intimate gig on the site.

Jack Daniel’s Tennessee Honey launches UK off-trade campaign

Jack Daniel’s Tennessee Honey, from Bacardi Brown-Forman Brands, is launching an off-trade engagement campaign in over 200 grocery, cash and carry and managed...

William Grant & Sons UK is running two separate promotions, one targeting convenience retailers and the other shoppers, to drive sales of premium brands such as Glenfiddich, Grant’s, Russian Standard, Sailor Jerry and Three Barrels in the run-up to Christmas.

William Grant & Sons UK runs trade and shopper promotions

William Grant & Sons UK is running two separate promotions, one targeting convenience retailers and the other shoppers. The ‘Get your sales on the move’ trade...

J₂O is giving shoppers the chance to win prizes this Christmas with a festive quiz, ‘Merry Quizmas’, which is played on Facebook Messenger.

Britvic J2O ‘Merry Quizmas’ competition

J₂O, the UK’s No1 juice drink brand, is giving shoppers the chance to win prizes this Christmas with a multisensorial, fun and engaging festive quiz to challenge...

VOXI, which positions itself as the UK’s first dedicated youth mobile phone offering, has launched a student ambassador programme that aims to quickly establishes brand awareness amongst the UK’s university communities.

VOXI Chooses Seed to Establish Brand Awareness Amongst UK Students

VOXI, which positions itself as the UK’s first dedicated youth mobile phone offering, has launched a student ambassador programme to establish brand awareness among...

Energy drinks brand Boost Drinks has launched a new on-pack campaign, Release the Boost, which offers consumers the chance to win a range of prizes. The competition includes three stages; an instant win offering a mix of cash, cinema vouchers and amazon vouchers, a prize draw of a £2,500 Virgin Gift Card and a final chance draw of a Zip-line experience in Snowdonia with a Go-Pro to give the winners life-long memories.

Boost runs new on-pack prize promotion, Release the Boost

Energy drinks brand Boost Drinks has launched a new on-pack campaign, Release the Boost, which offers consumers the chance to win a range of prizes. The competition...

Former Managing Director of specialist experiential and staffing agency Blackjack Promotions, Sally Alington, has launched a new global consultancy, Ethos Farm, which aims to help companies transform their approach to the customer experience.

Ex-Blackjack MD Sally Alington launches ‘service delivery’ consultancy Ethos Farm

Former Managing Director of specialist experiential and staffing agency Blackjack Promotions, Sally Alington, has launched a new global consultancy, Ethos Farm, which...

BIC, the world-renowned stationery manufacturer, has partnered with social networking platform Mumsnet to launch its latest Out-of-Home campaign for BIC KIDS, which has been designed by 10 budding artists aged between five and 11 years old.

BIC partners with Mumsnet to launch nation-wide OOH campaign designed by schoolchildren

BIC, the world-renowned stationery manufacturer, has partnered with social networking platform Mumsnet to launch its latest Out-of-Home campaign for BIC KIDS, which has...

Lucozade Zero has been rerunning its highly successful ‘Zero to Pay’ partnership with Missguided.co.uk, which first appeared in spring this year.

Lucozade Zero and Missguided ‘#Zero To Pay’ returns

Lucozade Zero has been rerunning its highly successful ‘Zero to Pay’ partnership with Missguided.co.uk, which first appeared in spring this year. The latest version...

easyJet has partnered with the Netherland Board of Tourism and Conventions to promote its flights to the Netherlands via a pop-up, ‘Café van der Sprinkles’, which opens in London’s Leicester Square from Friday 22nd September to Sunday 24th September 2017.

easyJet and Dutch tourist board create sprinkles pop-up ‘Café van der Sprinkles’

Low-cost airline easyJet has partnered with the Netherland Board of Tourism and Conventions to promote its flights to the Netherlands via a pop-up, ‘Café van der...