Tag: brand activation, campaign, on-pack promotion, promotion, savse
Savsé kicks off new ‘Love Me or I’m Free’ On-Pack Promotion
To tie in with its recent brand repositioning and packaging release, Savsé, the UK’s fastest growing cold pressed and HPP smoothie brand, will be running its first...
NFL star Dede Westbrook to touchdown at UK Fan Festival
On Saturday 27th and Sunday 28th April the Jacksonville Jaguars are bringing the NFL Draft celebrations to the UK with a two-day fan festival on London’s Southbank....
Creative agency Space invites Liverpool to create a playful Monkey Shoulder ad
Over the Easter weekend drinkers in Liverpool had the chance to grab hundreds of paint-bombs and co-create a colourful ad on a 16-foot billboard as part of a ‘City...
The popularity of an Instant Win
Becky Munday, CEO at Mando, addresses customer lack of belief in brands Instant Win promotions, and shares how brands can shape their promotion to encourage customers to...
Jessica Wright launched exclusive new beauty range with Poundland
Jessica Wright has partnered with Poundland to develop a new and exciting, exclusive range of beauty products. The first pampering collection includes three self-tanning...
Putting the Wonder in Golden Wonder
Golden Wonder, the brand that pioneered the concept of on-pack promotions in the 1970s, has launched a large-scale, full pack takeover to give fans the chance to win a...
Families enjoy hands-on experience as CRAVE roars into the UK
Mars Petcare drew on the power of experiential marketing to launch CRAVE, its new ancestral pet food range, on the last weekend in March. The two-day activation,...
Heinz and Cadbury create the Mayo-Creme Egg combo
Two of the nation’s most-loved brands, Heinz and Cadbury, have joined forces to create a unique Cadbury Creme Egg and Heinz [Seriously] Good Mayonnaise concoction. ...
Brass wins six figure brief to bring tofu to the table
Leeds-based integrated agency, Brass, has been appointed by leading meat free brand The Tofoo Co. following a competitive pitch. Brass will be working on a six figure...
Three and Gravity Road launch first ever interactive 8-Bit Game for Instagram Stories
Three UK and Gravity Road launched its first ever interactive 8-Bit video game for Instagram Stories, yesterday. Epitomising Three’s latest brand campaign...
