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Müller invites people to create their own Müller yogurt

Müller is inviting people to create their own Müller yogurt with up to 28,000 possible combinations available, at its first ever pop up shop. As the nation’s...

Creating experiential concepts for the youth market

Ben Bestford, Director at BAM Agency Ltd, shares the secrets to creating experimental concepts that engage youth markets. Experiential marketing is broadly defined as...

Schools in pioneering green audit campaign with Keep Britain Tidy and Harrogate Water

Children up and down the country will be given a hands-on role in challenging the confusion around what can and cannot be recycled as part of a ground-breaking...

URBAN eat unveils fresh look and biggest ever launch

URBAN eat is relaunching its popular Food to Go range including new ranges and a new look – offering ‘Food with Attitude’ to consumers and its best ever tasting...

Space drives awareness for new electric performance car brand Polestar

Creative agency, Space, has revealed its collaboration with innovative performance electric car brand, Polestar, on the launch of its latest vehicle, Polestar 2. The...

Onken offers a taste of happiness at London pop-up

Today, yogurt brand Onken is inviting Londoners and yogurt fans alike to experience The Haus of Inner Happiness pop-up delivered by event agency, Muster, The &...

Fuller’s kitchen launches ‘House of Ice Cream’

Fuller Smith & Turner, the west London brewer and pub owner, today launches the ‘House of Ice Cream’ to mark National Ice Cream Day.  The campaign...

How have sales promotions changed?

Lauren Miles, Senior Account and Marketing Executive at Mando shares how sales promotions have changed over time.  The Promotions Industry has changed significantly...

Alpen offers the chance to ‘Reach Your Peak’ with new campaign

Alpen, the £60 million brand, has hidden 20 golden tickets in selected packs for the launch of its new ‘Reach Your Peak’ marketing campaign – inspired by...

Bentley convey vision of the future through 3-week Immersive brand experience

Bentley Motors tasked experimental production partner, UNIT9, with creating a three-week experiential installation, to mark the luxury car brand’s Centenary by giving...