Tag: brand experience, IPM, news, OOH, retail destination
Landsec put their Spotlight on the IPM
Landsec are extremely proud and excited to be the latest addition of the IPM. Landsec is a property developer, shaping places for life, work and play. From iconic city...
BIRDS EYE LAUNCHES ‘FIRST PLATES’ – A UNIQUE DINING EXPERIENCE JUST FOR KIDS
This September, Birds Eye is opening a colour-packed and interactive children-only restaurant with a difference in Holborn. Many parents identify their children as picky...
Haygarth launches Vodafone #BeUnlimited brand experience
To support the launch of Vodafone’s new unlimited data plans, Haygarth announces the #BeUnlimited experience– an immersive brand experience that invites consumers...
Bentley convey vision of the future through 3-week Immersive brand experience
Bentley Motors tasked experimental production partner, UNIT9, with creating a three-week experiential installation, to mark the luxury car brand’s Centenary by giving...
Island Records promotes new Giggs album with AR street art
A new augmented reality wall mural has been unveiled in Shoreditch, London to promote the launch of BIG BAD…, the new album from British rap artist, Giggs. By...
Penguin Classics launches pop-up book shop
On 24th March 2019, Penguin Classics is launching ‘Happy Reading’, its first ever pop-up bookshop in Shoreditch to celebrate reading for pleasure and the...
The Body Shop to host female empowerment pop-up event
Female empowerment, activism, discovery and self-care collide in the latest event from The Body Shop. The free pop-up will take place on 9th and 10th March at the Truman...
Krispy Kreme unveils ‘doughnut playground’ pop-up
It’s what’s on the inside that counts, and that’s certainly true with the opening of Krispy Kreme’s indulgent doughnut playground this March. The two-day...
When it comes to implementing great brand experiences, whatever you do, don’t forget the human
Written by Paul Cope, Managing Director of the IPM in collaboration with Andrew Orr, Client Services Director, TRO, Helen Hanson, Founder and Creative Director, Hel’s...
Toyota enables customers to ‘see inside’ car with hybrid AR experience
Brandwidth, the digital agency which specialises in providing practical innovation, has announced the launch of a new augmented reality experience for Toyota GB, which...
