Tag: brand activation, experiential, promotional marketing
Cadbury launches the ‘Make it Yours’ campaign for its in-home hot chocolate
Jan 29, 2020
Cadbury has launched a brand activation called ‘Make It Yours’, delivered by VCCP, and offered consumers the chance to customise their own hot chocolate creation...
Pip & Nut to launch nut butter bar for Valentine’s Day
Jan 22, 2020
Pip & Nut, will be launching a four day ‘Love Lab’ in Shoreditch from 13-16th February 2020. Delivered by Who Wot Why and Motive Productions, the campaign offers...
Warner Bros. to launch Harley Quinn’s roller disco ahead of the UK film release of ‘Birds of Prey’
Jan 22, 2020
Warner Bros. Pictures is set to launch a colourful pop-up roller disco ahead of the new release of Birds of Prey in UK cinemas on 7th February. Guests have the chance...
N2O brings Bobbi Brown’s wellness brand to the UK with an interactive experiential activation
Jan 22, 2020
Award-winning experiential marketing agency N2O is bringing to life the launch of Evolution_18, a wellness brand devised by Bobbi Brown which is brand new to the UK...
Blackjack Promotions partners with China Travel Outbound and English Heritage to bring celebration dance to Stonehenge
Jan 21, 2020
In response to a brief from English Heritage, China travel marketing experts China Travel Outbound suggested Stonehenge play host to a lion dance to celebrate the...
Magnum launches ruby chocolate and ice cream combination with a new campaign
Jan 20, 2020
Today (Monday 20th January) Magnum has launched the Magnum Ruby Room; an experiential activation created by Golin and Hot Pickle. Running until tomorrow (Tuesday 21st...
KLM beats January blues with vending machine dispensing gifts
Jan 15, 2020
New research from KLM Royal Dutch Airlines has shone a light on what will be impacting our happiness levels this Blue Monday, as we enter a new decade. The research...
OREO sparks playful connections with first fashion collection
Jan 14, 2020
The world’s favourite cookie, has revealed its first ever fashion collection, created in collaboration with three European influencers. The initiative was developed in...
Initials launches immersive driving experience to celebrate Abarth’s 70th anniversary year
Jan 14, 2020
This weekend Initials, the independent creative agency, launched The Takeback, a one-off, escape room style driving experience for Abarth, part of FCA, to celebrate the...
Brewdog opens the world’s first alcohol-free beer bar
Jan 09, 2020
BrewDog this week opened the world’s first alcohol-free beer bar in London. Located just behind Old Street roundabout in the Bower Development at 211 Old Street, EC1V...