Tag: brand activation, industry news, IPM
zeal creative appoints Managing Director to triple size of London offices
Jan 21, 2022
The UK’s most effective brand activation agency, zeal creative, has appointed Tim Solano as Managing Director in London. Tim will support zeal’s mission to be the...
Promotions With Benefits: Customer Data
Sep 17, 2021
The key motivation for running a consumer promotion is always business growth. This might be stimulation of short-term sales but also an increase of brand equity...
Jägermeister Open Coffee Shop and Unveil Coffee Bean Dispensing Billboard
Aug 20, 2021
Jägermeister UK will open the doors to the first Jäger coffee shop in the heart of East London. Yes, you heard that correctly. In celebration of Jägermeister Cold...
The Kiwi Camp is the Little Camp With a Big Impact
Aug 20, 2021
TWELVE Agency have just wrapped up the delivery of Old Mout Cider’s KIWI Camp at this year’s Boardmasters festival. The festival within a festival delivers a packed...
A Quarter Century of Better British BBQ’ing supported by major grocery brands
Jul 16, 2021
National BBQ Week returns in early July to celebrate 25 years of better British BBQ. Sponsored by leading grocery brands, as one of the UK’s top awareness weeks*,...
Crown Brands Live launch City Experiential with Culture Liverpool
Jun 23, 2021
Crown Brands Live are excited to announce the launch of City experiential with Culture Liverpool. Our first partnership is with Circle Agency and together we welcome...
Givenchy L’Interdit @ the Trafford Centre with POD
Apr 29, 2021
We worked directly with Givenchy to provide a team of sales staff who raised awareness and drove sales of the Givenchy hero fragrance: L’Interdit, during a key period....
Trebor Brings Back Iconic “Minty Bit Stronger” Jingle To Mark 100th Anniversary
Apr 15, 2021
LONDON, 15th April 2021 – Trebor, the Mondelēz International-owned confectionery brand, is bringing back its iconic “minty bit stronger” jingle in a new campaign...
BRAND CULTURE POWER UP ENERGIZER’S CHRISTMAS CAMPAIGN
Nov 26, 2020
Brand Culture, specialists in entertainment and lifestyle partnerships and promotions, have powered up their client Energizer’s 2020 Christmas promotional campaign. ...
Nature Valley inspires UK to #visitnature with Tripadvisor
Sep 17, 2020
Creative agency Space has developed a campaign for Nature Valley that sees the UK’s #2 cereal bar brand[1] teaming up with Tripadvisor, the world’s largest travel...