Tag: alcohol, experiential, industry news, IPM, on-pack promotion
Mast-Jägermeister UK reveals ‘The Secret Is Ice Cold’
Dec 10, 2021
Mast-Jägermeister UK has launched a multi-million-pound national campaign, The Secret is Ice Cold, which reinforces Jägermeister’s perfect serve — an ice cold shot...
The most successful National BBQ Week – ever!
Aug 20, 2021
The Silver Anniversary, 25th National BBQ Week has finished and delivered its highest-ever performance with packed RoadShows and massive media and social coverage, with...
Jägermeister Open Coffee Shop and Unveil Coffee Bean Dispensing Billboard
Aug 20, 2021
Jägermeister UK will open the doors to the first Jäger coffee shop in the heart of East London. Yes, you heard that correctly. In celebration of Jägermeister Cold...
The Kiwi Camp is the Little Camp With a Big Impact
Aug 20, 2021
TWELVE Agency have just wrapped up the delivery of Old Mout Cider’s KIWI Camp at this year’s Boardmasters festival. The festival within a festival delivers a packed...
A Quarter Century of Better British BBQ’ing supported by major grocery brands
Jul 16, 2021
National BBQ Week returns in early July to celebrate 25 years of better British BBQ. Sponsored by leading grocery brands, as one of the UK’s top awareness weeks*,...
The Grant’s Whisky ‘Triple Chance’ on-pack promotion is back again for 2021… but this time even bigger!
Jul 02, 2021
With everyone desperate for live sport experiences this summer, and with the Euros and Olympics (hopefully) on the horizon, we’re celebrating sport coming home with...
Win with Jack is Back! Launching Year 3
Apr 28, 2021
Win with Jack is back! For a third year running, Haygarth are proud to share the launch of their integrated shopper campaign in partnership with Jack Daniel’s....
Hendrick’s Gin announce ‘ATM (Automated Transport to the Marvellous)’ experience
Aug 29, 2019
Hendrick’s Gin and creative agency, Space, announces the launch of their second portal in their curious experiential campaign to bring the super-premium gin’s...
Grey Goose hosts summer cocktail experience in Convent Garden
Aug 14, 2019
Grey Goose has popped up in Covent Garden’s East Piazza, inviting consumers to celebrate moments big and small throughout the summer. Delivered and built by agency,...
BrewDog becomes the official finisher drink partner of Tough Mudder UK
Mar 06, 2019
Tough Mudder Inc., the leading sports, active lifestyle and media brand, has today announced that BrewDog will be the official finisher drink partner for the 2019...