The IPM is delighted to open entries for The Awards 2025! After another remarkable year of creativity, innovation, and impact in promotional marketing, we are excited to come together once again to honour the best in our industry.
As the flagship awards for promotional marketing, the IPM Awards set the benchmark for excellence. Every entry is judged on creative execution, strategic thinking, and measurable results, ensuring that winners reflect the highest standards in the industry.
From shopper activations to experiential campaigns, loyalty strategies to brand partnerships, this is where the most impactful work in promotional marketing takes centre stage.
Be Part of the Industry’s Gold Standard
Since 1971, the IPM Awards have set the benchmark for the most effective, creative, and results-driven campaigns, reinforcing the importance of promotional marketing as a strategic discipline. Beyond the ceremony, the event is a key moment in the industry calendar, bringing together the brightest minds in promotional marketing. It’s a chance to reflect, learn, and celebrate the work that’s shaping the future of the industry.
If your campaign has made an impact, influenced behaviour, sparked engagement, or redefined brand experience, this is where it belongs—among the very best in promotional marketing.
“Over the past few years, we’ve witnessed an incredible level of creativity and innovation within the promotional marketing industry. The IPM Awards provide a platform to not only celebrate these achievements but also inspire future campaigns. Entering the awards is a fantastic opportunity to gain well-deserved recognition, showcase your team’s talent, and connect with industry peers. We can’t wait to see the exceptional work that 2025 will bring.” – Emma Kirk, IPM General Manager
Key Dates to Remember
The IPM Awards have sold out for two years running, and anticipation for 2025 is building. If you’re planning to enter, don’t miss the chance to do so at a reduced fee — the Early Bird deadline closes tomorrow, 26th March 2025 at 16:00. Secure your entry now to make sure your campaign gets the recognition it deserves and a shot at taking home gold.
- Early bird entry deadline: 26th March 2025 at 16:00
- Standard Entry Deadline: 30th April 2025 at 16:00
- Late Entry Deadline: 14th May 2025 at 16:00
How to Enter
Submitting your entry is quick and easy. Visit our awards page to review the entry guidelines, select the category that best suits your campaign, and submit your work through our online portal. Your submission should clearly outline the creative strategy, execution, and results that set your campaign apart. Entries are judged by an expert panel, ensuring a fair and rigorous assessment based on effectiveness, innovation, and impact.
Proudly Sponsored By
The IPM Awards would not be possible without the generous support of our sponsors. Their contributions help us celebrate excellence, innovation, and impact across the promotional marketing industry.
