We were delighted to announce this week that the Lidl ‘Wine Tasting in the Dark’ campaign by CSM Live and Good Relations was voted by the IPM board as the IPM Bitesize Campaign of the Year for 2019. Selected as the clear winner from all twelve Campaigns of the Month, October’s winner picked up the special award following a rigorous judging process.
As well as an extra-special version of the trophy, the IPM have given an additional free entry for this campaign to the IPM Awards 2020.
You can read the original feature, posted on October 30th 2019, here: https://www.promomarketing.info/lidl-launch-christmas-wine-tasting-dark-pop/
