Category: Uncategorised
Grocery shopper behaviour in the age of COVID-19 report
Apr 14, 2020
April 2020, ZEAL Creative, the UK’s most effective brand activation agency, has launched a new strategic white paper exploring how the Coronavirus pandemic has...
#TBT: Top 3 Easter 2019 campaigns from brands you wouldn’t expect
Apr 09, 2020
Easter is not only a busy time for consumers, traditional marketeers and the chocolate industry, but it can also be eventful for some less obvious practitioners. Below,...
TOOSIE SLIDE – THE SONG BORN OF A PANDEMIC
Apr 08, 2020
Ben Hubbard, Brand Partnerships Manager at Brand Culture says in a worldwide socio-economic shift, such as we are experiencing now, there are inevitably winners and...
A Business Guide to Surviving Covid-19
Apr 07, 2020
The IPM’s very own Regulatory Affairs Manager Mani Roberts shed lights on the effects of Covid-19 on our industry and support measures available for businesses...
The Big Issue magazine is now available to purchase in Sainsbury’s & McColl’s retail outlets
Apr 07, 2020
The Big Issue is now stocked in major retailers to support vendors who are unable to sell on streets of the UK for the foreseeable future in wake of Coronavirus crisis....
“Stay at home, have a cup of tea and wait for all this to blow over.” How life really can imitate art
Apr 06, 2020
Ben Hubbard, Brand Partnerships Manager at Brand Culture provides some excellent examples of how our current state of life is imitating art. In these strangely surreal...
ZEAL Creative celebrated as UK Elite Creative Agency
Dec 16, 2019
The UK’s most effective brand activation agency, ZEAL Creative, has been identified as one of the country’s top-performing independent creative agencies by leading...
EXCLUSIVE! Electric Live announce pop legend, Kylie, as Brighton and Hove Pride 2019 Saturday headliner
Feb 05, 2019
IPM Members, Electric Live, are excited to announce Aussie pop legend, Kylie, will be headlining Brighton and Hove Pride at Preston Park on Saturday 3rd August 2019....
Piccolo Foods launches One for One campaign to donate 100,000 meals to struggling families
Oct 03, 2017
Piccolo Foods is launching a charity campaign, One for One, which aims to distribute at least 100,000 of its range of pouched organic fruit and veg purées to families...
Strongbow rounds off epic summer with Victorious Festival activation
Aug 29, 2017
Strongbow rounded off a summer of festival action with a huge live activation at Victorious Festival in Portsmouth over the weekend of August 26th/27th. The iconic cider...