Category: Uncategorised
“Stay at home, have a cup of tea and wait for all this to blow over.” How life really can imitate art
Ben Hubbard, Brand Partnerships Manager at Brand Culture provides some excellent examples of how our current state of life is imitating art. In these strangely surreal...
ZEAL Creative celebrated as UK Elite Creative Agency
The UK’s most effective brand activation agency, ZEAL Creative, has been identified as one of the country’s top-performing independent creative agencies by leading...
EXCLUSIVE! Electric Live announce pop legend, Kylie, as Brighton and Hove Pride 2019 Saturday headliner
IPM Members, Electric Live, are excited to announce Aussie pop legend, Kylie, will be headlining Brighton and Hove Pride at Preston Park on Saturday 3rd August 2019....
Piccolo Foods launches One for One campaign to donate 100,000 meals to struggling families
Piccolo Foods is launching a charity campaign, One for One, which aims to distribute at least 100,000 of its range of pouched organic fruit and veg purées to families...
Strongbow rounds off epic summer with Victorious Festival activation
Strongbow rounded off a summer of festival action with a huge live activation at Victorious Festival in Portsmouth over the weekend of August 26th/27th. The iconic cider...
Walkers gives away pay packets in pack
Walkers is running what it claims is its biggest-ever on-pack promotion, offering a range of cash prizes with a guaranteed prize pool of £2m. The Walkers Pay Packet...
Creo study: PoS ’more influential’ than TV, radio, press
Eight out of 10 marketers rank Point of Sale (POS) as the most influential marketing channel for influencing shopper purchasing decisions, ahead of traditional channels...
Aero, Muller and Bridget Jones’s Baby
The release of Bridget Jones’s Baby has been marked with a number of high profile partnerships with brands, with at least two – Müller and Aero – running high...
Danger Mouse joins Sports Xtra
Sports Xtra, the children’s physical activity provider, has become the latest brand partner to support leading children’s entertainment property Danger Mouse for...
Dogs Trust Big Scoop campaign
Animal charity The Dogs Trust has worked with marketing agency TMW to challenge dog owners to pick up after their dogs. Dog fouling is seen as one of the biggest...
