Category: shopper

TLC Have ‘All Aisles Covered’ in ASDA

11 campaigns in store at one time. Is this a record? Walk into any of your larger ASDA stores today and you’ll find eleven promotions (yes, eleven!), all concepted,...

Tracy-Locke Europe Launches ‘Zero Losers’ Promotional Campaign For Lucozade

Challenged with boosting awareness of Lucozade’s zero sugar offering and driving impact within the energy drink category, Tracy-Locke Europe are proud to present...

Cat Among The Pigeons With A Tasty Win

The Flavourists, a new plant-based meal kit brand, has appointed promotional marketing consultancy Cat Among The Pigeons to help further grow sales. The Flavourists was...

TWELVE Refreshes With Strongbow On-Pack

Strongbow Refreshing Moments is Strongbow’s biggest through the line campaign to date, with a competition across the On and Off Trade giving away £10,000 every...

Midlands Agency, Folk, lead the creative direction of the Pret ‘At Home’ campaign

Birmingham based Creative Marketing Agency Folk, announced the arrival of the Pret ‘At Home’ range in retailers by developing a set of four key visuals to announce...

Connected, Convenient, Commercial: Product Trial in a Post-Pandemic World

By Rob Booker, Client Partner at TRO Whilst Covid-19 has led to a challenging couple of years for many parts of the economy, changing consumer habits have had a broadly...

New Pipers Crisps Campaign by Cat Among The Pigeons

Cat Among The Pigeons work with Pipers Crisps to launch new marketing campaign, exclusive to wholesale and the on-trade, rewarding stockists with the chance to instantly...

Who’d have thought the QR code would be the New Normal?

By Rob Scott, Creative Director, TLC I recently revisited a planning piece from BBH, published at the height of the pandemic called Clumsy Human. It predicted three...

Swizzels launches fantastic ‘Find the Golden Love Hearts’ on-pack promotion

Swizzels have launched fantastic ‘Find the Golden Love Hearts’ on-pack promotion featuring across millions of Swizzels variety bags. Five golden Love Hearts rolls...

‘Together, we are Great British Summer’ launches – Lucozade Ribena Suntory’s first multi-brand campaign

TracyLocke‘s first campaign with Lucozade Ribena Suntory, ‘Together, we are Great British Summer’, is now live and bringing bold, colourful energy to stores...