Category: shopper
Doritos announces Xbox One X partnership with on-pack promotion
PepsiCo-owned snack brand Doritos has teamed up with Xbox to offer consumers the chance to win more than 70,000 prizes, including the new Xbox One X. Each promotional...
Burger King UK to give clowns free Whoppers in Halloween promotion
Burger King UK is to give away free Whopper sandwiches to the first 500 customers who turn up at its Leicester Square branch in Central London this Saturday night...
London Pride launches new brand with ‘Original London’ promotion
Having recently undergone a rebrand, London Pride, Fuller’s iconic and Original Ale, is giving consumers the opportunity to win the ultimate and most original London...
Biggest ever Halloween campaign from Fanta
Coca-Cola European Partners (CCEP) has launched its biggest-ever Halloween campaign for Fanta, including exclusively designed packaging, smaller 150ml can multipacks, an...
Princes runs integrated marketing campaign for canned fish and fruit
Princes has launched an integrated marketing campaign, ‘So Good. So Simple’, to support its canned fish and fruit product ranges. Reaching at least 8.4 million...
Crabbie’s unveils Rugby Rewards on-pack promotion
Crabbie’s, the Halewood-owned ginger beer brand, is running a Rugby Rewards on-pack promotion which benefits both consumers and the amateur clubs they support. The...
Jack Daniel’s Tennessee Honey launches UK off-trade campaign
Jack Daniel’s Tennessee Honey, from Bacardi Brown-Forman Brands, is launching an off-trade engagement campaign in over 200 grocery, cash and carry and managed...
Britvic J2O ‘Merry Quizmas’ competition
J₂O, the UK’s No1 juice drink brand, is giving shoppers the chance to win prizes this Christmas with a multisensorial, fun and engaging festive quiz to challenge...
Boost runs new on-pack prize promotion, Release the Boost
Energy drinks brand Boost Drinks has launched a new on-pack campaign, Release the Boost, which offers consumers the chance to win a range of prizes. The competition...
Disappointing promotions damage shopper trust
Shoppers are highly likely to boycott brands which run “promotions that aren’t as good as they sound” according to new research into how much UK consumers trust...
