Category: shopper
Savvy delivers the goods with first augmented reality game for a convenience retailer
Leading retail and shopper marketing agency, Savvy, have created and executed the first augmented reality (AR) game for a convenience retailer. The AR Christmas Elf...
Dior delivers festive entertainment and inspiration at Paddington and Heathrow
On Friday 13 December, the Dior Christmas Choir, featuring nine singers and a pianist, entertained travellers embarking on the Heathrow Express at London’s Paddington...
Deliveroo revealed limited edition food baubles and ‘yule’ be sorry to miss them
This year Deliveroo are celebrating all that’s good about Christmas: giving and eating, by creating and giving away a range of delicious food-inspired decorations....
Haygarth shines a light on Vodafone’s VeryMe rewards with festive digital Christmas tree
This Christmas, Haygarth has teamed up with Vodafone to present The VeryMe Tree – a fully interactive digital Christmas tree which combines the spectacle of a public...
The permissibility of pleasure: How less is becoming more
Callum Saunders, Head of Planning at ZEAL Creative, shares how brands must cater their products and services to the shopper demand of permissible pleasure. The world of...
NEXT Appoints Savvy for their Christmas Experiential Campaign – Christmas Jumpers and Jammies Hit the Road
Leading retail and shopper marketing agency, Savvy, are excited to announce that it has been appointed to carry out a festive integrated, campaign for NEXT –...
Westfield London launches Merry Mutts Motel
This week, Westfield London opens the doors to a one of a kind Christmas canine experience – The Merry Mutts Motel – a festive themed doggy drop off service, helping...
Beano unveils new festively bonkers London Christmas window display
Beano has continued its rubber chicken Christmas tradition with a brand new window display, unveiled today at their Fleet Street office. This morning passers-by were...
Record shopper involvement in Black Friday, but challenging Christmas expected for many retailers
New research investigating UK household shoppers’ plans for Black Friday and Christmas 2019 has been launched today by leading retail and shopper marketing agency,...
Will collaborative retail save our high streets?
Independent retailers should think creatively and work together to avoid going to the wall and revitalise beleaguered high streets, according to a new report...
