Category: shopper

Join the Club! Peroni Nastro Azzurro Launches Always-On Loyalty Programme

London, UK – 14th April 2025 – Peroni Nastro Azzurro, the UK’s most loved lager brand,[1] in collaboration with marketing partner agency Savvy Marketing,...

Activation & Tilda Serve Up New Year Rice-olutions Campaign

January often comes with a shift in consumer habits—out with indulgence and in with healthier choices. Tilda’s latest campaign, ‘New Year’s...

Wall’s Hits the Right Note with ‘Sing It to Win It!’

Wall’s Sing It to Win It! challenges the UK to belt out their take on the tagline for a chance at £5,000 and a starring role in a national radio ad.

Is the High-Protein Snack Category Ready for a Cosmic Shift?

Meateors has landed with a playful brand identity and a powerful digital strategy aimed at revolutionising the meat snacking category.

Branston Teams Up with Netflix’s That Christmas to Spread Festive Cheer

Branston partners with Netflix’s That Christmas to spread festive cheer through disruptive in-store activations for shoppers.

N2O Joins GLOBE GROUPE to Accelerate Growth in Retail Experiential Marketing

N2O announces acquisition by GLOBE GROUPE, the leading European group dedicated to shopper marketing.

The Power of Personalisation: How Coca-Cola’s “Share a Coke” Became a Marketing Masterclass

Dive into the story behind the 'Share a Coke' campaign—a marketing masterclass in personalisation.

TA-DAA! Activation Spices Up Shopper Journey with Tilda

Activation partners with Tilda for a flavourful campaign.

Wilkinson Sword and Morrisons Partner For Cutting-Edge Promotion

Following the success of last year’s “No More Hairy Moments” campaign with Wilkinson Sword, Activation is thrilled to announce their latest collaboration. This...

Cat Among The Pigeons creates a lunchbox winner for Soreen

Promotional marketing agency Cat Among The Pigeons has announced the launch of a major on-pack promotional campaign for Soreen, the UK’s original malt loaf. ‘Find a...