Category: Rewards
NeoCurrency Joins the IPM Bringing Digital Rewards to Global Audiences
We’re pleased to welcome NeoCurrency, a leading digital reward provider, into the IPM community. With a catalogue of 2,000+ reward options spanning 50 currencies in...
Activation & Tilda Serve Up New Year Rice-olutions Campaign
January often comes with a shift in consumer habits—out with indulgence and in with healthier choices. Tilda’s latest campaign, ‘New Year’s...
Poundland Gets Perky with a Chart-Topping Loyalty Programme
Poundland has launched its nationwide loyalty program, Poundland Perks, across 850 stores and online platforms, marking a significant advancement in high-street retail...
2024 Black Friday and Cyber Monday Consumer Shopping Trends Revealed in Checkout.com’s Latest Research
Bargain-hunting Brits are planning to expand beyond clothing, beauty and electronics for Black Friday Cyber Monday purchases, with new categories such as air travel and...
Peel, Play, and Win! The Magic of McDonald’s Monopoly Returns
Discover the magic behind McDonald's Monopoly, one of the most iconic and successful promotions in history. Uncover how this campaign continues to engage customers, with...
tpf Drops Prize Lockers Packed with Rewards Across John Lewis Stores
Get ready for a summer of surprises as tpf deposits prize lockers across the UK.
Lounges.tv Disrupts Streaming with Creator-First Revenue Model
Lounges.tv, a new and disruptive streaming platform backed by Simon Cowell, is now a proud member of the IPM. The disruptive new business model allows fans and followers...
bd-capital partners with TLC Worldwide
The bd-capital team combines best-in-class investors with ex-CEOs to offer the next evolution of the Private Equity Operating Partner model. The firm focuses on...
Activation team up with Benecol to offer a Year of ‘Good Living’
With National Cholesterol Month just round the corner, Activation have announced the launch of a brand new health-focused promotion for Benecol. The task was to bring...
Introducing IPM’s Newest Member, Zappit
Zappit.co is a leading tech player in the promotional marketing industry, delivering insight led shopper marketing & customer care solutions through digital coupons...
