Category: Partnership Marketing

The IPM and Ingenuity gear up for a busy pitch season with ‘IPM Agency Referrals: Powered by Ingenuity’ service

The IPM, the UK’s trade body for promotional marketing and brand activation, and new business consultancy Ingenuity are ready for a busy post-summer pitch season with...

Three switches on with Henry Holland 5G-fuelled living room

To celebrate Three’s 5G home broadband switch on, the network is debuting a supercharged 5G ‘living room of the future’ experience, in collaboration with designer...

Benefit Cosmetics and Deliveroo partner for the ‘Cake-Away’ experience

To celebrate the launch of the Boi-ing Cakeless Concealer, Benefit Cosmetics have partnered with Deliveroo to to offer make-up lovers the chance to try the new...

Bacardi rum partners with Ashley Roberts to create dance classes

To celebrate a long summer of music, which has already seen Bacardi team up with Major Lazer and Anitta for a new track called ‘Make It Hot’, the rum brand will be...

Leo Burnett London and McDonald’s create hype brand ‘Schnuggs’ to launch spicy chicken McNuggets

McDonald’s and Leo Burnett London have launched a campaign called ‘Schnuggs’ celebrating the release of new spicy chicken McNuggets, the latest addition to its...

Vogue partner with Garnier, Dyson and Laura Mercier for beauty event

For the second year running Vogue House will be opening its doors for Five Days of Vogue Beauty – a programme of experiential and immersive events...

Deliveroo offers dining experience in the sky

Deliveroo launches trials of ‘Roocopter One’ – the world’s first helicopter dining experience. London is to be the first city in the world to experience the...

Cadbury partners with Thierry Henry for return of Match & Win

Cadbury has revealed a new campaign to support the return of its Match & Win promotion, featuring football superstar Thierry Henry. The initiative was developed in...

Appleton Estate Jamaica Rum and Gilles Peterson partner for Jamaican Jazz summer music series

The resurgent UK jazz movement is set to take on a distinctly Jamaican flavour next month with the coming together of one of London’s biggest talents, drummer Moses...

Cybersmile partners with Organic for new digital face to Stop Cyberbullying Day

Digital agency Organic, the digital agency who believes in Digital for Good, today announces that it is partnering with Cybersmile to rebrand Stop Cyberbullying Day for...