Category: Partnership Marketing
YouGov and The Brand Partnerships Community on the undimmable power of cinema
Sep 18, 2020
As YouGov publishes its recent investigation into the viewing habits of the UK’s cinema goers, our Brand Partnerships Vice Chair David Pearson of Mongoose...
Cineworld and Picturehouse Cinemas appoints Mongoose Promotions as B2B Voucher Sales Agency
Jul 17, 2020
Cineworld Cinemas has appointed promotions and partnerships agency Mongoose Promotions to invigorate its Voucher products for sales promotion, employee reward and...
IPM CHAMPIONED ‘THE GOOD BUSINESS FESTIVAL’ ANNOUNCES PROGRAMME LINE-UP FOR ACT 1 IN OCTOBER
Jun 25, 2020
The Good Business Festival has announced the first details of its Act 1, taking place on 8th October with partners, content and ambassadors unveiled for the first time....
NOWTV Appoints TracyLocke London As Retail and Shopper Agency
Apr 24, 2020
Following a competitive pitch, NOWTV has appointed TracyLocke London as their retail marketing agency for UK & Ireland. TracyLocke will partner with NOWTV on the...
The Big Issue Launches New App in Partnership With Pugpig to Support Vendors
Apr 17, 2020
From 16th April 2020, The Big Issue, in partnership with a publishing platform, Pugpig, has launched a new app and digital edition to maximise sales and support...
Secret Cinema launches Secret Sofa in partnership with Häagen-Dazs
Apr 16, 2020
14th April 2020: Secret Cinema, the pioneers of immersive storytelling, announces the launch of Secret Sofa, a weekly home entertainment series where audiences can...
Uber Eats partners with Mastercard to commit an additional 40,000 meals for NHS staff
Apr 15, 2020
Uber Eats partners with Mastercard to commit an additional 40,000 meals for NHS staff Extending Uber Eats initial commitment of 100,000 meals announced last week Anyone...
#TBT: Top 3 Easter 2019 campaigns from brands you wouldn’t expect
Apr 09, 2020
Easter is not only a busy time for consumers, traditional marketeers and the chocolate industry, but it can also be eventful for some less obvious practitioners. Below,...
TOOSIE SLIDE – THE SONG BORN OF A PANDEMIC
Apr 08, 2020
Ben Hubbard, Brand Partnerships Manager at Brand Culture says in a worldwide socio-economic shift, such as we are experiencing now, there are inevitably winners and...
The Work Perk Supports Critical Workers with Free Products at Work
Apr 08, 2020
At The Work Perk, we believe that the most challenging situations can be overcome when people work together. That’s why we have so much admiration for healthcare and...