Category: Partnership Marketing
Fortnum & Mason partners with Hot Pot for first ever Chinese New Year campaign
Luxury British retail brand, Fortnum & Mason, has launched its first ever marketing campaign for Chinese New Year, created in partnership with full-service China...
Westfield and Virgin Pure partner to launch purified water refill stations
Unibail-Rodamco-Westfield and Virgin Pure have launched purified water refill stations in Westfield London and Westfield Stratford City, in a move to encourage the 77m...
Kinder Surprise partners with Minions for special edition range
The popular Minions licence has returned to the Kinder Surprise range with seven new toys up for grabs. The special edition eggs will be supported with a £2m marketing...
Independent Venue Week and Yorkshire Tea partner for UK gig campaign
Put the kettle on: Independent Venue Week (IVW), the UK’s leading celebration of independent music venues, has announced a partnership with Yorkshire Tea to...
Quaker Oats offers consumers the chance to win a Nuffield Health package
Quaker Oats is has announced a new on-pack campaign in partnership with Nuffield Health which aims to support retailers in driving post-Christmas sales of cereals as...
OREO partners with Snapchat for its biggest European on-pack activity
OREO has partnered with Snapchat to launch a major pan-European campaign, ‘OREO People: Show Your Playful Side’. The campaign, which will run across 28 markets, will...
WeWork and LIKEtoKNOW.it create a shoppable office pop-up
WeWork, the shared community space, has opened its doors to a pop-up office designed by LIKEtoKNOW.it, the largest influencer shopping channel and consumer media...
Levi’s partners with Loyle Carner in Liverpool music project
Levi’s has announced the expansion of the Levi’s Music Project to Liverpool in partnership with rapper, Loyle Carner. The studio opened its doors to young musicians...
Celebrities design Sky Ocean Rescue’s #PassOnPlastic reusable product range
Kate Moss, Harry Kane, Cara Delevingne, Sienna Miller, Rita Ora, HRH Princess Eugenie of York, Fearne Cotton, Ronnie Wood, Will Poulter and Bob Geldof have joined forces...
Dine, in partnership with Three, to give operators access to 2 million diners per month
A landmark partnership between Dine and, telecoms giant, Three UK is set to drive footfall for operators. Dine, the UK’s fastest-growing marketing platform for...
