Category: News

The Value of Youth Market Research

Ben Bestford, Director at BAM Agency Ltd, shares tips and advice on conducting youth market research to gain true insight. Youth market research should never be...

IPM confirms the full line-up of speakers at CONNECT 2019 event on 19th June

The IPM’s biggest thought-leadership and networking event of the year confirms its impressive line-up of speakers for the event on 19th June at Havas, London...

Smirnoff unveils bold new bottle design

SMIRNOFF has unveiled an impactful new look, helping retailers to drive vodka sales this summer. The brand has enhanced and redesigned its entire portfolio packaging,...

Attack A Snak launches Merlin Entertainments partnership

Attack A Snak, a Kerry Foods brand, is announcing a partnership with Merlin Entertainments. An on-pack promotion, running across the entire Attack a Snak portfolio,...

Three UK launches Lioness emoji campaign at store front for the Women’s World Cup

Three UK, has unveiled the new face of its flagship London store, featuring three lioness emojis in support of the forthcoming women’s football tournament. This...

Amazon partners with Enterprise Nation to open pop-up shops in the UK

Amazon, Enterprise Nation, Direct Line for Business and Square are partnering to open 10 Clicks and Mortar pop-up shops in cities across the UK, with the first shop...

Gen Z Championing Low and No

Helen Hanson, Founder of Hel’s Angels, shares how low and no alcoholic drinks can help brands appeal to Generation Z. Historically the youth market has been big...

Three appoints PrettyGreen for consumer PR and appoints new Head of PR & Social

Three UK, the mobile network, has appointed Laura Wilkinson-Rea as the new Head of PR & Social. The move follows the opening of its brand-new content hub ‘Studio...

Differentology focuses on growth with new positioning and senior leadership team

Differentology today announces the launch of its refreshed positioning, following a 36% year-on-year growth and senior team shifts which saw Mark James promoted to Chief...

FirstVet launches in UK with Free Dog MOT clinics at DogFest

The mobile service app, FirstVet, which provides video call veterinary consultations, will be offering Free dog MOTs to deliver ‘peace of mind for pet owners’ at...