Category: News

Introducing IPM’s Newest Member, Zappit

Zappit.co is a leading tech player in the promotional marketing industry, delivering insight led shopper marketing & customer care solutions through digital coupons...

N2O and Tesco Stand Proud Together at London and Brighton Pride with Energetic Parade Float

Award-winning creative brand experience agency, N2O, is thrilled to support Tesco once again with their London and Brighton Pride activations. Featuring a DJ, stunning...

Activation’s Brand Campaign Development For Wall’s

This year, Activation has been on a journey with Wall’s developing their new brand comms platform.  From working through their strategic challenges, audience...

TLC Worldwide UK Launches Heinz ‘Dayz Out’ Summer Campaign

TLC Worldwide UK is thrilled to announce the  launch of its summer campaign in partnership with Heinz, which offers free days out to participants across the UK. The...

Virgin Voyages powers AI to push JLo partnership

In a recent campaign, Virgin Voyages adopts AI to help amplify their partnership with popstar legend Jennifer Lopez. Aptly named JEN AI, the campaign allows voyagers to...

Join the IPM Webinar Series: Unlocking Benefits for Members

The IPM is delighted to welcome members to take part in our brand new Webinar Series. As a member of the IPM, you now have the opportunity to share invaluable knowledge,...

Welsh ban on HFSS price promotions good news for the long-term health of both people and brands

Opinion By David Pearson, CEO at SPARK According to Public Health Wales data 60% of the Welsh population are overweight and one in four children are obese by the age of...

TLC Worldwide UK Launches Aldi Summer Campaign: Get a Taste for Sport

TLC Worldwide UK is thrilled to announce the launch of its exciting summer campaign in partnership with Aldi, which offers free sports lessons to kids across the UK. The...

SPARK Takes Travel Promotions to the Next Level with Travel + Leisure Co. Partnership

Sales promotion specialist, SPARK, is proud to announce that it has become the UK representative for travel products from Travel + Leisure Co. At unbeatable prices,...

New Website For Sarson’s Vinegar

Sarson’s has been hard at work creating a fresh brand identity that launched in the spring of 2023, and with this, they’ve enlisted the help of Activation yet again...