Category: News
ZEAL Creative ranked in Top 50 place to work
ZEAL Creative, the UK’s most effective brand activation specialist, has been ranked in the Top 50 of Campaign’s annual list of the ‘Best UK Agencies to Work For’...
More than half of Brits want to try out in-store tech while shopping
New research has revealed that 54% of Brits – rising to six out of ten men (59%) – are interested in trying out new retail technology while out on the high street....
Inside Brit’s mentality towards Loyalty – A review of the ‘Loyalty Dynamics’ workshop @ Sea Containers
On the 3rd March, the IPM was delighted to partner with Mando-Connect, for a thought leadership and networking workshop on ‘Loyalty Dynamics’. The workshop focused...
Samsung throws Ella Eyre gig to launch Galaxy S20
Samsung has partnered with Amazon for an Ella Eyre gig to launch its Galaxy S20 device. The event on 12 March, at the Samsung KX store in London’s King’s...
Blackjack Promotions and beauty brand SUQQU partner again for personalised Mother’s Day gifting
London’s world-famous beauty hall will host a Blackjack-staffed engraving service for customers purchasing SUQQU products as Mother’s Day gifts (Sunday 22nd March)....
Ocean Outdoor launches @ The Local – a diverse community of digital citizens across the UK
Ocean Outdoor has launched @ The Local, a UK wide community of digital citizens which gives voice to the diverse views and values of young, highly mobile consumers...
The TRESemmé Day 2 Mobile Refresh Salon comes to London
The TreSemmé Day 2 Mobile Refresh Salon hits London on Friday 13th March, helping to rescue time-poor Brits from greasy roots and tangled locks. From 7:00am until...
A strategic approach to product trial
Fola Enifeni, Strategist at Shared Experience Agency TRO, discusses how to get the most out of a product trial campaign. Food and drinks brands are increasingly...
Blue Chip appointed Florette’s below the line agency, as ‘big plans’ already coming to life
Manchester-based marketing agency, Blue Chip has been appointed Florette salads’ below the line agency, with their first activity launching this month. Earlier this...
Birds Eye searches for Britain’s favourite fish finger sandwich with launch of ‘The Birds Eye Butties 2020’
Birds Eye, the frozen food giant brand, is launching ‘The Birds Eye Butties 2020’, a campaign to recognise Britain’s favourite fish finger sandwich. The initiative...
