Category: News

Velvet Facial Tissues: Ultimate Night In

Global hygiene and forest products company SCA is launching a heart-warming consumer promotion for its Velvet Facial tissue brand designed to boost brand sales during...

Consumer trust in traditional advertising falls in UK

Most forms of advertising and communication – such as TV ads, company websites, and promotional emails – have all seen a decline in trust among UK consumers over the...

Whynot! appoints new Deputy Creative Director

ntegrated creative agency whynot! has appointed David Ryan as Deputy Creative Director. Ryan joins from The Big Kick where he was Deputy Creative Director for over four...

Landmark launches winning line-up for Rugby World Cup

Landmark Wholesale is supporting its members and independent retailer customers as they gear up for the Rugby World Cup with an All You Need For The Big Match promotion,...

BMW opens pop-up shops for BMW i electric car range

BMW Group has launched the first of three pop-up shops to open between now and December exclusively dedicated to the BMW i range of electric vehicles and lifestyle...

Coke launches ‘Try To Win’ rugby promotion

Coca-Cola Enterprises is launching a rugby-themed mobile shopper marketing promotion, Try To Win, offering consumers the chance to win a number of prizes instantly....

McDonald’s signs up Roald Dahl for innovative app experience

McDonald’s has partnered with the Roald Dahl Literary Estate and Penguin Random House Children’s UK to give away exclusive Roald Dahl books as part of its Happy...

Brand Belief's Dinner to Dine For

Brand Belief third Dinner to Dine For

Brand Belief’s Dinner To Dine For multi-brand roadshow campaign returns for a third year in October. Based on Brand Belief’s multi-award winning formula, the...