Category: News
UK leads European IMC Awards pack
The United Kingdom has the most shortlisted entries in this year’s IMC European Awards for Integrated Marketing Communications, with 16 campaigns getting through to...
Brass creates Leeds Rhinos Foundation film
Leeds Rhinos Foundation, the charity set up by rugby league club Leeds Rhinos, has launched a film that showcases the work going on under the foundation’s...
‘House of Bueno’ from Ferrero
Confectionery company Ferrero is launching a new campaign for its Bueno chocolate bar which continues the brand’s fashion-themed promotions. Consumers have the chance...
Flying van launches Foster’s Helluva Tour
Foster’s has marked the launch of its Foster’s Helluva Tour TV series with a PR stunt featuring a Bedford Rascal camper van being lifted 2,000 feet over the...
Strongbow: Zombie or Survivor?
Strongbow is launching a “Night of The Zombies” on-trade promotion, offering consumers the chance to win Zombie experiences and Smart TV and Zombie movie packages....
Heinz ‘Heartwarming Heroes’ campaign
Heinz has launched a new £5m ‘Heartwarming Heroes’ campaign with both a consumer-facing element and a competition for pubs, restaurants and other food outlets. Pubs...
Percol Coffee #CoolBeans roadtrip
[espro-slider id=110] Percol Coffee Co, the British company which claims to have launched the first Fairtrade certified ground coffee, has introduced a national “Cool...
Anchor Spreadable “Shake it” Xmas promo
Anchor Spreadable is giving people the chance to see what’s under the Christmas tree early with its “Shake it, squeeze it, win it!” promotion. The spread brand’s...
Bulmers unites grime, symphonic and soul
Cider brand Bulmers has amplified its Bulmers #LiveColourful LIVE campaign with a special one-off performance of a newly-commissioned grime-symphonic-soul track from...
Carling and GiftCave.com run Xmas promo
Carling has launched a Christmas on-pack promotion, with unique codes on more than 10 million promotional packs offering consumers £10 off purchases at GiftCave.com....
