Category: News

Maxxium is launching a new campaign for The Famous Grouse including new TV ad, a media partnership with the Guardian and a personalised label offer

Famous Grouse promo gets personal

Drinks company Maxxium UK is launching a new campaign for The Famous Grouse, the UK’s number one selling blended whisky, which include a brand new TV ad, a media...

Coca-Cola is offering a two-hour visit from the Coca-Cola truck to consumers’ home towns plus a £5,000 Christmas hamper as a prize in its 2015 “Holidays are Coming” marketing campaign.

Coca-Cola Xmas truck tour returns

Coca-Cola Enterprises (CCE) is offering consumers the chance to win a two-hour visit from the Coca-Cola truck to their home town, plus a £5,000 Christmas hamper to mark...

Bisto samples new range as part of major marketing push

Bisto London sampling

Bisto has been sampling its new Simply Casserole concentrated paste range at key London stations, as part of a massive marketing campaign for a range of new products...

Kru appoints Lauralee Watson as Talent Director

Kru names Watson as Talent Director

Kru Talent has appointed Lauralee Watson, formerly of BD Network, as its new Talent Director, as part of its expansion strategy. Watson has more than 10 years’ event...

Carlsberg has launched a limited edition ‘Beer’d Beauty’ range with profits going to the Movember Foundation.

Carlsberg male toiletries back Movember

Carlsberg has launched a limited edition ‘Beer’d Beauty’ range with profits going to the Movember Foundation. To celebrate the launch the Beer’d Beauty series...

Muller Wiseman Dairies are helping Movember with a MOOvember promotion

Müller Wiseman launches ‘MOOvember’

Müller Wiseman Dairies is teaming up with the Movember Foundation this November to launch a new on-pack promotion, MOOvember, across 500ml cartons and 1 pint bottles of...

The United Kingdom has the most shortlisted entries in this year’s IMC European Awards for Integrated Marketing Communications, with 16 campaigns getting through to the finals. This picture shows one of the UK campaigns, TRO's Nissan Innovation Station.

UK leads European IMC Awards pack

The United Kingdom has the most shortlisted entries in this year’s IMC European Awards for Integrated Marketing Communications, with 16 campaigns getting through to...

Charity Leeds Rhinos Foundation has launched a new film created by Brass Agency

Brass creates Leeds Rhinos Foundation film

  Leeds Rhinos Foundation, the charity set up by rugby league club Leeds Rhinos, has launched a film that showcases the work going on under the foundation’s...

Ferrero House of Bueno fashion promotion

‘House of Bueno’ from Ferrero

Confectionery company Ferrero is launching a new campaign for its Bueno chocolate bar which continues the brand’s fashion-themed promotions. Consumers have the chance...

Foster's flying van marks launch of Foster's Helluva Tour

Flying van launches Foster’s Helluva Tour

Foster’s has marked the launch of its Foster’s Helluva Tour TV series with a PR stunt featuring a Bedford Rascal camper van being lifted 2,000 feet over the...