Category: News
Clipper Teas sampling drive
Clipper Teas, the Fairtrade tea brand from Wessanen UK, is launching a three-tiered summer sampling campaign for its green tea range, designed to position the brand as...
Sony Pictures Ghostbusters partners
Four high profile UK brand partners will support the UK release of the new Ghostbusters film on Monday July 11th 2016, including National Tyres and Autocare, Sony...
Bakermat launches Corona SunSets
This summer, Mexican beer Corona is bringing its SunSets Festival to the UK with London’s first ever beach music festival. Dutch melodic and deep house DJ and producer...
Daley, Adlington, Disney, Change4Life
British sporting champions Tom Daley and Becky Adlington have joined forces with Disney, Change4Life and the Amateur Swimming Association (ASA) and are encouraging...
Hooper’s sponsors Summer Nights films
Hooper’s Alcoholic Fruit Brews is sponsoring the Summer Nights Film Festival, a series of outdoor screenings of popular films in heritage locations. The 2016...
Rollover Star Trek Beyond prize promo
Rollover Hot Dogs has launched a new competition to win a star-gazing short break trip to Iceland for two people, in partnership with the upcoming Star Trek Beyond movie...
evian brings back #wimblewatch
evian has teamed up with specialist content agency MEC Wavemaker to appeal to the inquisitive streak in Wimbledon fans’ with the return of the award winning...
Shell runs 2016’s largest branded UK festival
Shell’s Make the Future Festival, taking place from June 30th to July 3rd on a site the size of four football pitches in London’s Olympic Park, is set to be the...
TLC TV channel emoji campaign
TV channel TLC is using an emoji language on and off air to communicate with its viewers, as part of a new “OMG with heart” campaign created by award winning...
How to judge an experiential idea
Jun 30, 2016
Coming up with a great concept is vital to the effectiveness of an experiential campaign. Hayley James, Account Director at integrated agency Sense, sets out three key...