Category: News
Deadpool 2 brought back Blockbuster to the UK
Blockbuster Video recently made a nostalgic return to the British high street this month thanks to Ryan Reynolds’ wisecracking superhero Deadpool. A brand new...
Jaguar launches bespoke personalised remix software in collaboration with Dua Lipa
Jaguar have kicked off a new experience-driven campaign in Amsterdam, with a pioneering music and technology collaboration with global music sensation Dua Lipa. At the...
Green and Black’s launch sampling campaign to introduce new ‘Velvet Fruit’ chocolates
Behavioural communications agency HeyHuman is launching a nationwide sampling campaign for Green and Black’s to promote the brand’s recently introduced range of...
What I learnt from nearly a decade of working on European marketing campaigns
Leonie Walker, General Manager at Mando gives advice on how to master a Pan-European promotion. The first thing I learnt, is that time flies by! From starting as an...
Mugler drives influencers to in-store events in decorated taxis
Blue 449, MPL, Posterscope, and Taxi Media have rolled out a striking new campaign to launch Mugler‘s new Aura Mugler Perfume range that sees a fleet of specially...
Epson opens a unique pop-up retail and co-working space in Covent Garden
On 3rd September Epson launched the EcoTank Pop-up, a unique combination of retail experience and co-working space, in London’s Covent Garden. Visitors to the...
The IPM welcomes Sidiqa Hazara as its new Membership Manager
The IPM, the UK trade body representing the promotional marketing and brand activation industry, has announced Sidiqa Hazara as its new Membership Manager to lead the...
i newspaper launches new trade initiative for independent retailers
Johnston Press Plc publisher of the i newspaper has launched a new news trade initiative targeted at independent retailers; “i’m on your side.” Created by...
Vodafone creates interactive Internet of Things showcase
Haygarth has created an innovative and dramatic showcase within Vodafone’s flagship Westfield White City store to promote and build awareness of the Internet of...
Britax Römer to give customers a free £30 family pass when they buy a car seat
Britax Römer are helping parents enjoy family time by offering its customers a free £30 Britax Römer Mastercard with every i-Size car seat purchased in-store or...
