Category: News

The Kraken Black Spiced Rum gives away spooky treats at Screamfest activation

The Kraken Black Spiced Rum have relaunched their Halloween Kraken Screamfest activation across 5 UK cities. Delivering the campaign was brand engagement and live events...

Global rewards agency TLC Marketing opens office in Stockholm

Rewards and incentives agency TLC Marketing is expanding by opening a new office in Stockholm. Operations Manager at the new office will be Filippa Udén, who previously...

Continental Tyres rewards customers with hotel stays, theme park tickets and more

Continental Tyres, one of the leading tyre choices for car manufacturers, has released its latest campaign offering customers free family days out, spa & hotel...

Kellogg’s UK partners with TerraCycle to allow people to recycle Pringles’ cans

Kellogg’s in the UK has launched a raft of measures to help make its packaging greener including a new sustainable packaging commitment and the introduction of...

Promotional Horror Stories

Lauren Miles, Senior Account and Marketing Executive at Mando, lists some frightfully bad activations from brands that should have known better. Some promotions can...

Dare launches Halloween ‘dating app for cats’

Experience, design and engineering company Dare has launched an interactive charity web app: This is Scare. It aims to raise awareness and prompt action for people to...

Research predicts Halloween retail spending to reach £367m

46 percent of UK shoppers will be getting involved in the spooky occasion, but this rises to 70 percent for those with children finds research by Savvy. New research...

Brewgooder to let drinkers pay what they want for lager

Scottish beer brand Brewgooder is inviting drinkers all over the country to pay what they want for a six-pack of lager. Since 23rd October, 1,000 six-packs of...

Elephant Atta flour to celebrate Diwali with chapatti pizza experience

This year, Elephant Atta will bring Diwali celebrations to Leicester with an experiential campaign and sponsorship of the iconic big wheel. Developed by brand experience...

Google encourages Londoners to be curious with five week long experience

Google is creating a landmark hub of discovery on The Crown Estate at Piccadilly Circus, to launch the new Google Pixel 3 phone. The Curiosity Rooms experience aims to...