Category: Loyalty

Leading employee and customer engagement solutions company Grass Roots is being bought by Blackhawk Network Holdings, Inc., a leading prepaid and payments global company based in California.

Grass Roots acquired by Blackhawk

Leading employee and customer engagement solutions company Grass Roots is being bought by Blackhawk Network Holdings, Inc., a leading prepaid and payments global company...

Bridgestone Tyres are offering Wickes Trade customers a £30 gift card with every two Bridgestone or Firestone tyres purchased.

Bridgestone uses Wickes incentives

Bridgestone Tyres are offering Wickes Trade customers a £30 gift card with every two Bridgestone or Firestone tyres purchased. As part of the promotion, customers will...

Kevin Bacon plus various football greats are promoting the fact that EE customers are being offered six months free access to BT Sport channels.

Bacon backs EE BT Sport App

Kevin Bacon and a host of football greats are appearing in EE’s latest TV ad, promoting the fact that EE customers are being offered six months free access to BT Sport...

Christian Hausammann, Global Loyalty Director at Snipp Interactive, explains why customer retention matters in any loyalty program

Retaining customers is a priority

Christian Hausammann of Snipp Interactive looks at how brands invest time and money in customer acquisition but neglect to invest in customer retention. A significant...

Pitching is like a bowl of Chilli

Well if “Life is a box of chocolates” as Forest Gump said, then it’s amazing how similar pitching for new business resembles making a bowl of chilli!...

UK shoppers saved £3.3bn over the last year by using coupons and vouchers, based on new consumer research released by Valassis Limited.

Coupons save UK consumers £3.3bn says Valassis

UK shoppers saved £3.3bn over the last year by using coupons and vouchers, based on new consumer research released by Valassis Limited, the UK’s largest coupon and...

Mark Spicer of Snipp Interactive looks at how some key technologies and trends are impacting the loyalty industry

Next Generation Loyalty

Mark Spicer of Snipp Interactive looks at how some key technologies and trends are impacting the loyalty industry Most loyalty programs were conceived decades ago and...