Category: industry
SMARTY MOBILE LAUNCHES POP-UP SPEED DATING VIDEO GAME BAR FOR THE PUBLIC TO REDISCOVER ICONIC CLASSICS AND FIND NEW GEMS FOR ONE DAY ONLY
Nov 05, 2021
Just before Bonfire night SMARTY’s ‘Date the Game’ bar will help gaming fans reignite the flame on their relationship with gaming, with a speed dating game session...
Mind the knowledge gap: Retailers miss out on £15bn per year due to poor advice instore
Nov 05, 2021
1 in 10 shoppers have cancelled a planned considered purchase due to poor instore advice – Gen Z most likely to seek out experts – Gekko urging retailers and...
Re:Claim Street Festival – A great success with GottaBe!
Oct 15, 2021
Re:Claim Street Festival was a brand new FREE city centre mass participation event featuring music, sports, arts gaming and more. With live performances, activities,...
COSTA COFFEE UNVEILS “COSTA CLUB”, A NEW LOYALTY PROPOSITION WITH VALUE AT ITS HEART
Oct 01, 2021
Costa Coffee, the nation’s favourite coffee shop brand* has unveiled Costa Club, a new loyalty proposition with value at its heart. Originally launched in March 2010,...
Covid Featured Case Study-Critical Worker Donations by The Work Perk
Oct 01, 2021
We continue with our showcase of incredible campaigns carried out by members of our IPM community through the Covid pandemic period. These cases were selected by our...
N20 and Red Bull Challenge Customers to and F1 Tyre Change ahead of the British Grand Prix
Jul 22, 2021
The UK’s number one experiential marketing agency, N2O, worked with Red Bull on an adrenaline-fuelled Pit Stop Challenge experience in the run up to the British Grand...
Starling Bank supercharges its brand with InstaVolt partnership
Jul 16, 2021
InstaVolt, a leading rapid electric vehicle charger network, has today announced a new partnership with Starling, the leading digital bank which will utilise its rapid...
Green Cuisine celebrates Team GB sponsorship in Manga-inspired “Powered by Plants” push
Jul 16, 2021
Birds Eye Green Cuisine is revealing a new integrated campaign to support its role as the official plant-based sponsor of Team GB for the upcoming Tokyo Olympic Games....
Swizzels launches fantastic ‘Find the Golden Love Hearts’ on-pack promotion
Jul 02, 2021
Swizzels have launched fantastic ‘Find the Golden Love Hearts’ on-pack promotion featuring across millions of Swizzels variety bags. Five golden Love Hearts rolls...