Category: industry
Blackjack’s Andy DeVito joins digital comms and brand experience agency KVA as Client Services Director
KVA, the digital communications and brand experience agency with a creative soul, has strengthened its leadership team with the appointment of travel retail and...
A Sweet New Business Win for Blue Chip
Following a competitive pitch, Manchester-based Blue Chip has been appointed by US company Sunsweet Growers to handle its shopper marketing and BTL activity for the UK...
Effie Awards entries opens for Best of the Best Europe and Marketing & Business Solutions
The Effie Awards are known by advertisers and agencies globally as the preeminent award in the industry, and recognise any and all forms of marketing communication that...
BRC and Neilsen shop price index shows significant pick-up in April promotional activity
Fresh Food inflation eased to 1.5% in April, down from 1.9% in March. This is above the 12-month and 6-month average price increases of 1.3% and 1.4%, respectively....
Live & Breathe partners with the Virtual Influencer Agency and appoints Dudley Nevill-Spencer as strategy & innovation director
Shopper marketing specialist Live & Breathe today announced that it will be partnering with The Virtual Influencer Agency (VIA), the world’s first agency to...
LIFE creates campaign for Butcher’s Pet Care brand under ‘Nourishing Food For Dogs’ proposition.
Butcher’s Pet Care has kicked off its first brand campaign in five years as the brand re-positions itself as “the everyday choice in naturally nourishing food for...
A bumper Easter basket predicted by Savvy
Last week, leading retail and shopper marketing agency, Savvy, revealed new research on Easter spending plans for UK shoppers. The survey (of 1,000 household shopping...
Ingenuity London appoints Rebecca Jones to bolster Amazon expertise
Ingenuity London today announces the appointment of Rebecca Jones as Senior Account Director on the Lead Generation team. Joining the growing team, Jones brings with her...
Brass wins six figure brief to bring tofu to the table
Leeds-based integrated agency, Brass, has been appointed by leading meat free brand The Tofoo Co. following a competitive pitch. Brass will be working on a six figure...
New incentive platform from Edenred UK powers up sales, channel sales and customer service performance
Edenred UK launched Connect Incentive, an easy-to-implement, SaaS based incentives platform, which gives organisations a powerful engagement tool to drive performance...
