Category: industry
How have sales promotions changed?
Lauren Miles, Senior Account and Marketing Executive at Mando shares how sales promotions have changed over time. The Promotions Industry has changed significantly...
Britvic launches £3M ‘Sunshine Makes it Taste Better’ campaign for Lipton
Britvic is launching a £3m Summer Campaign, ‘Sunshine Makes It Taste Better’ for the Ice Tea brand, Lipton, to help retailers capitalise on vital summer soft drink...
Two new starters for Smart Brand Partnerships Agency Mando-Connect
Mando-Connect are delighted to announce two new starters have joined the team to boost the account management side amid ongoing expansion. James Davies joined as a...
Brass cleans up with five award wins
Leeds-based full-service agency, Brass is celebrating after taking home five awards at the prestigious 2019 Institute of Promotional Marketing (IPM) Awards held at The...
ZEAL Creative take home 14 trophies including Agency Of The Year at the IPM Awards 2019
This year’s winners, which were announced at the IPM’s black-tie Awards Gala on Thursday 4th July at the London Hilton Park Lane, showcased and celebrated the very...
The IPM and Ingenuity partner to launch IPM Agency Referrals: Powered by Ingenuity
The IPM, the UK’s trade body for promotional marketing and brand activation, and new business consultancy Ingenuity today announced the launch of IPM Agency Referrals:...
SMARTY is telling its customers to ask for a discount
SMARTY, the sim-only mobile network that gives money back on unused data, has launched new hidden camera video stunt, ‘The Corner Shop’, to investigate the...
N2O invites brands to join festival fashion and beauty showcase
Experiential marketing agency N2O is once again inviting brands to get involved in its innovative festival pop-up, All Out Beauty. The multi-brand fashion and beauty...
PrettyGreen becomes consumer PR agency for mobile network SMARTY
PrettyGreen the independent, award-winning agency for PR less ordinary has today announced it has been appointed as the consumer PR agency for SMARTY, the sim-only...
i heart WINES: Keeping it simple on TV
i heart WINES is on a mission to demystify wine, it boasts a loyal and engaged fan base but, with brand awareness low, i heart WINES needed to go big to take its message...
