Category: industry
Haygarth launches ‘Häagen Yaasz’ social campaign
Feb 06, 2020
After recently winning the Häagen Dazs account as part of a pitch for General Mills, Haygarth is pleased to present ‘Häagen Yaasz’. Following the indulgence of the...
Lidl ‘Wine Tasting in the Dark’ wins the inaugural IPM Bitesize Campaign of the Year award!
Feb 06, 2020
We were delighted to announce this week that the Lidl ‘Wine Tasting in the Dark’ campaign by CSM Live and Good Relations was voted by the IPM board as the IPM...
POD Staffing launches new northern office in York
Feb 04, 2020
Award-winning staffing agency POD is pleased to announce the upcoming launch of their Northern branch; POD North opened on the 3rd of February 2020 in York....
Camille Walala installation teases new Lego arts and crafts building concept
Jan 30, 2020
Artist Camille Walala unveiled her interactive work at Coal Drops Yard in London’s Kings Cross to introduce the new 2D play concept from the LEGO Group – LEGO®...
N2O brings Bobbi Brown’s wellness brand to the UK with an interactive experiential activation
Jan 22, 2020
Award-winning experiential marketing agency N2O is bringing to life the launch of Evolution_18, a wellness brand devised by Bobbi Brown which is brand new to the UK...
Hel’s angels launches new agency proposition and rebrands as Hel’s
Jan 16, 2020
Hel’s Angels, the ‘people powered’ brand engagement and live events agency, is launching a dedicated Activations division led by Founder Helen Hanson, as part of...
Creative media gender pay gap could take more than a decade to close
Jan 10, 2020
Pay equality was a running theme throughout the last election and plans were announced to close the gender pay gap by 2030 in the UK. However, the creative media...
Hornby to celebrate 100 years at London Toy Fair
Jan 07, 2020
Hornby are celebrating 100 years supplying iconic toys and collector’s items at their stand B20 at The London Toy Fair at Olympia 21st – 23rd January 2020. The event...
Cadbury Creme Egg launches ‘EATertainment’ VOD platform
Jan 03, 2020
Cadbury Creme Egg, the Mondelēz International owned chocolate brand, is entering the world of content streaming with the launch of ‘EATertainment’, the first...
The top 10 most read campaigns of 2019
Dec 23, 2019
As another year of IPM Bitesize comes to an end, we thought we would summarise the ten most read campaigns of 2019. Descending from 10, we have… 10. Müller Rice...