Category: industry
The Delta Group wins Mars Chocolate account after successful tender process
Mar 10, 2020
The Delta Group is pleased to announce an expanded scope of work for the Mars account, an existing client of 3 years, after a competitive tender process. In addition to...
Special honour at The IPM Awards: “Twenty Over 20”
Mar 05, 2020
The IPM Awards 2020 represents our annual celebration of the incredible and ground-breaking work that takes place across the promotional marketing industry and beyond....
The Happy Prize Company announces B Corp certification
Mar 04, 2020
The Happy Prize Company has announced its certification as a registered B Corporation. B Corporations (or B Corps) is a growing group of companies who are reinventing...
Leading liquor brands and ambassadors come together for annual Blackjack Promotions training roadshow
Feb 28, 2020
This week, Blackjack (a division of ABM) hosted 18 liquor brands in their recently opened Centre of Excellence in Drayton. The brands joined forces to share their travel...
JFDI publishes its fourth annual new business barometer
Feb 26, 2020
JFDI, the UK’s leading specialist new business agency, has published its fourth annual new business barometer, the largest survey of new business professionals in UK...
How to win an IPM Award – An insider’s guide
Feb 20, 2020
Richard Pink, Head of The IPM Awards, shares some useful tips on how to write a standout entry to impress the Awards judges. I’ve been Head of IPM awards judging for...
Valentine’s Day Retail Sales growth expected to slow to 0.2 percent, with the market worth £855m
Feb 13, 2020
New Valentine’s Day research (across 1,000 UK shoppers) from leading retail and shopper marketing agency, Savvy, has revealed that 37 percent of UK shoppers are...
Haygarth launches ‘Häagen Yaasz’ social campaign
Feb 06, 2020
After recently winning the Häagen Dazs account as part of a pitch for General Mills, Haygarth is pleased to present ‘Häagen Yaasz’. Following the indulgence of the...
Lidl ‘Wine Tasting in the Dark’ wins the inaugural IPM Bitesize Campaign of the Year award!
Feb 06, 2020
We were delighted to announce this week that the Lidl ‘Wine Tasting in the Dark’ campaign by CSM Live and Good Relations was voted by the IPM board as the IPM...