Category: industry

The Delta Group wins Mars Chocolate account after successful tender process

The Delta Group is pleased to announce an expanded scope of work for the Mars account, an existing client of 3 years, after a competitive tender process. In addition to...

Special honour at The IPM Awards: “Twenty Over 20”

The IPM Awards 2020 represents our annual celebration of the incredible and ground-breaking work that takes place across the promotional marketing industry and beyond....

The Happy Prize Company announces B Corp certification

The Happy Prize Company has announced its certification as a registered B Corporation. B Corporations (or B Corps) is a growing group of companies who are reinventing...

Leading liquor brands and ambassadors come together for annual Blackjack Promotions training roadshow

This week, Blackjack (a division of ABM) hosted 18 liquor brands in their recently opened Centre of Excellence in Drayton. The brands joined forces to share their travel...

JFDI publishes its fourth annual new business barometer

JFDI, the UK’s leading specialist new business agency, has published its fourth annual new business barometer, the largest survey of new business professionals in UK...

IPM announces Andrew Rae as MD

The Institute of Promotional Marketing (IPM), the UK trade body representing the promotional marketing industry, today announces Andrew Rae as its new Managing Director,...

How to win an IPM Award – An insider’s guide

Richard Pink, Head of The IPM Awards, shares some useful tips on how to write a standout entry to impress the Awards judges. I’ve been Head of IPM awards judging for...

Valentine’s Day Retail Sales growth expected to slow to 0.2 percent, with the market worth £855m

New Valentine’s Day research (across 1,000 UK shoppers) from leading retail and shopper marketing agency, Savvy, has revealed that 37 percent of UK shoppers are...

Haygarth launches ‘Häagen Yaasz’ social campaign

After recently winning the Häagen Dazs account as part of a pitch for General Mills, Haygarth is pleased to present ‘Häagen Yaasz’. Following the indulgence of the...

Lidl ‘Wine Tasting in the Dark’ wins the inaugural IPM Bitesize Campaign of the Year award!

We were delighted to announce this week that the Lidl ‘Wine Tasting in the Dark’ campaign by CSM Live and Good Relations was voted by the IPM board as the IPM...