Category: industry
What The British Want From Promotions
Apr 15, 2021
Mando-Connect are excited to announce that they will soon be launching a new white paper “What the British want from Promotions”, developed with YouGov. Exploring...
Trebor Brings Back Iconic “Minty Bit Stronger” Jingle To Mark 100th Anniversary
Apr 15, 2021
LONDON, 15th April 2021 – Trebor, the Mondelēz International-owned confectionery brand, is bringing back its iconic “minty bit stronger” jingle in a new campaign...
Cloud Nine Incentives Opens Amsterdam Location
Apr 14, 2021
Award-winning travel incentive and prize fulfilment agency Cloud Nine Incentives has expanded its operation into the EU, with the opening of a location in the Dutch city...
IPM to bolster industry revival with financial support for all members
Mar 26, 2021
The IPM has taken the decision to extend their membership year for a period of 6 months at no additional cost, taking effect until 31st August 2021. The hugely positive...
Cadbury partners with six of the nation’s top football clubs for the return of Find a Legend, Win a Legend
Feb 03, 2021
Cadbury has launched a new campaign to support the return of its Find a Legend, Win a Legend promotion. The push was developed in partnership with creative agency ELVIS....
Golley Slater re-born curious for 2021 and beyond
Jan 22, 2021
Independent marketing communications agency Golley Slater today launches its new branding Curiosity Creates the Unexpected. The repositioning and branding bring the...
Seven lessons for European Premium Brands looking to thrive during recession
Jan 14, 2021
Research released today (Thursday, 14th January 2021) from the EACA Knowledge Centre of Effie Europe winners reveals 7 salutary lessons on how marketing communications...
AGENCY LEADERS REFLECT ON 2020 AND SHARE EXPECTATIONS FOR 2020
Dec 18, 2020
2020 has been a pretty tough year that most of us in the events industry can’t wait to see the back of. But there have been some positives, and with Covid vaccines now...
Government announces individualised risk-based blood donation policy for gay and bisexual men a year on from UNILAD and FreedomToDonate’s campaign
Dec 17, 2020
Pressure group FreedomToDonate, publishing giant UNILAD and creative agency ELVIS today welcomed the UK Government’s announcement accepting their calls for an...
ZEAL activates Yeo Valley Organic’s first nature inspired direct to household experience
Nov 09, 2020
The UK’s most effective brand activation agency, ZEAL Creative, supported Yeo Valley Organic to engage consumers, drive trial and deliver memorable brand experience...