Category: experiential
Optiwell Waterloo Station domination
Feb 18, 2016
London’s Waterloo Station is the venue for FrieslandCampina’s latest campaign for its new healthy yogurt drink, Optiwell. The activity involves the takeover of...
innocent drinks sampling roadshow
Feb 15, 2016
innocent drinks is encouraging UK consumers to give themselves a nutritional lift to help stave off the winter blues and boost vitamin and mineral levels by taking its...
Brand Belief brings back ‘Better Breakfast’
Feb 09, 2016
Brand Belief’s ‘A Better Breakfast’ multi-brand campaign returns for a second year from next Saturday. Brand Belief, which specialises in multi-brand,...
Brand Warriors opens European offices
Feb 08, 2016
Award-winning London-based staffing agency Brand Warriors is to open offices in Europe as it celebrates both its 15th birthday and significant client wins. A new...
Ryvita launches Revoluncheon
Feb 05, 2016
Crispbread brand Ryvita has launched a new ‘Revoluncheon’ campaign, including experiential outreach to city centres and offices in London, Manchester, Birmingham and...
Aviva Safer Drivers Waterloo experiential
Jan 21, 2016
Insurance company Aviva has been running experiential activity at Waterloo Station asking people to vote for who they thought were better drivers. The challenge supports...
How far will Red Bull take you?
Jan 14, 2016
Red Bull is inviting entries for its Red Bull Can You Make It? 2016 challenge, where teams of university students from around the world have to make their way...
Carling Shirt Amnesty van back on road
Jan 07, 2016
Carling is taking advantage of the January football transfer window by rerunning its Carling Shirt Amnesty. Having already given away thousands of free football shirts...
Freeman names Mayo EMEA marketing chief
Jan 07, 2016
Freeman, the world’s largest brand experience company according to US magazine Ad Age, has appointed Sarah Mayo to the newly created role of Marketing Director, EMEA....
Economist insect crepe experiential drive
Dec 14, 2015
UK business magazine The Economist has been using food and drink to entice new subscribers to sign up over the last couple of years – but rather than offering...