Category: experiential
Blue Cross ‘Work Out Like A Dog’ bootcamp
Jan 24, 2017
UK pet charity Blue Cross has linked up with a PT and fitness instructor to create a new fitness bootcamp, Work Out Like A Dog, designed to help humans understand and...
More Than runs first London bus tour for dogs
Jan 23, 2017
Insurance brand More Than has launched what it claims is the world’s first ever city tour bus for dogs, with every element of the experience designed to appeal to...
Graze samples 1 million healthy snacks to Londoners
Jan 20, 2017
Healthy food brand Graze is giving out one million samples to raise awareness about its on-the-go snack food range, available at retailers. Brand ambassadors will be...
Woolworths multi-sensory experience at Aussie Open
Jan 20, 2017
Woolworths, the Australian retailer, is taking tennis fans at this year’s Australian Open Tennis Championships on a unique food journey through a multi-sensory brand...
Up&Go samples at 2017 Simply Health Great Run/Great Swim Series
Jan 17, 2017
Australian oat-based breakfast drink Up&Go has signed up as the Official Breakfast Drink Partner of the Simply Health Great Run and Great Swim Series, in a major...
Blackjack Promotions acquires Ireland’s Casey Recruitment
Jan 17, 2017
Blackjack Promotions, a leading UK and European provider of brand ambassadors and travel retail and customer service specialists in airports, has acquired Irish company...
Budweiser rewards The Emirates FA Cup underdogs
Jan 07, 2017
Budweiser is to reward the fans of the football team which achieves the greatest against-the-odds upset in the Third Round of the FA Cup this weekend with free beer,...
Zeek ‘gift cards for cash’ pop-up
Jan 06, 2017
Zeek, a website and app that lets consumers buy and sell unwanted gift cards, is launching a one-day pop-up shop offering consumers the chance to swap their unwanted...
BMW, MINI name TRO agency for Goodwood
Dec 20, 2016
TRO has been appointed by BMW and MINI to deliver the car brands’ experiential campaigns at Goodwood Festival of Speed for the next two years. TRO won the business...
Three things to learn from the annual Christmas Grotty experience
Dec 20, 2016
Andy DeVito of Blackjack Promotions has some timely advice on Christmas-related marketing The Christmas period is all about tradition. The supermarket aisles filled with...