Category: experiential
Fanta delivers scary 4D Halloween lift experience
Oct 25, 2017
Fanta is running an experiential Virtual Reality campaign called ‘Fanta: The 13th Floor’ to scare audiences just in time for Halloween, with consumers entering a...
GLORIOUS Soups opens world’s first ‘wellness shed’ VR pop-up in London
Oct 24, 2017
GLORIOUS! Soups has launched what it is calling the world’s first ‘wellness shed’, complete with a unique virtual reality (VR) mindfulness experience that involves...
Agency Independent Events runs spooky Halloween for shopping centres
Oct 24, 2017
Independent Events, a multi-award winning experiential agency based in the North East of England, has been appointed by two new clients to create events this Halloween....
Five in-store demo tips every brand should know in the run up to Xmas
Oct 20, 2017
Helen Braybrook, staffing director at experiential agency Closer, provides some timely advice for brands seeking to connect with Christmas shoppers It’s that time of...
VOXI Chooses Seed to Establish Brand Awareness Amongst UK Students
Sep 29, 2017
VOXI, which positions itself as the UK’s first dedicated youth mobile phone offering, has launched a student ambassador programme to establish brand awareness among...
DFDS Seaways promotes Amsterdam mini cruises with clog tour
Sep 19, 2017
DFDS Seaways is promoting its Newcastle-Amsterdam mini-cruise breaks this Autumn with Dutch-themed experiential activity and the chance to win a mini-cruise. The...
StreetPR to plough 2% of turnover back into quality control
Sep 18, 2017
Staffing and experiential agency StreetPR has made a public commitment to staff quality by announcing the launch of a new team dedicated to closely monitoring the...
Naked Juice adds Colourtopia to Festival No.6
Sep 18, 2017
Naked Juice invited visitors to Festival No.6 in Portmeirion, Wales, to step into the brand’s Colourtopia experience, an experiential activation which the brand has...
innocent Bubbles Canteen gets Londoners ‘sparkling with health’
Sep 15, 2017
Soft drinks brand innocent, which is owned by Coca-Cola, is supporting its recently-launched innocent Bubbles range with an experiential roadshow and sampling campaign...
Kaspersky Lab runs ‘Data Dollar’ pop-up shop to highlight value of personal data
Sep 05, 2017
Cybersecurity firm Kaspersky Lab is running an experiential pop-up shop, The Data Dollar Store, at London’s Old Street Station on September 6th and 7th, in an attempt...