Category: experiential

WKD engages students with sampling at key events

This autumn, WKD, owned by SHS Drinks, is using its Student Team to build brand awareness, drive trial of recent NPD launches and engage with students on a day-to-day...

Lurpak Softest runs touring roadshow experience

Brand experience specialist, BD Network, is spearheading a new experiential campaign to support the launch of Arla Foods’ new butter variant, Lurpak Softest. The...

Cadbury has just launched the first ever human charging point that gives you a boost

Cadbury Boost has just created the first ever real-life Human Charging Points to give consumers that much needed boost to take on the rest of the day. Cadbury Boost...

The Conran Shop and Pinterest collaborate to deliver personalised shopping experiences

Design brand, The Conran Shop is collaborating with Pinterest to deliver an innovative, multi-faceted experience for consumers in celebration of London Design Festival...

Harvey Nichols becomes Holly Nichols in campaign celebrating women

Harvey Nichols, the luxury global fashion retailer, has re-branded to Holly Nichols for the month of September to launch its newly refurbished First Floor and September...

VK targets students with free gift packs and club nights

VK, the popular alcopop brand owned by Global Brands, has launched its latest activity to coincide with Freshers and drive sales in the run up to Christmas. The brand...

Revlon creates boxing-ring game for new Juicy Couture fragrance

Revlon have appointed Jackanory to develop and implement engaging experiential activations to drive trial and purchase of Juicy Couture’s brand new fragrance pillar,...

Amazon brings Treasure Truck to UK Freshers’ Fairs

Amazon has teamed up with BAM Student Marketing to help bring Treasure Truck to key Freshers’ Fairs across the UK this September. Treasure Truck is a new way for...

Hotpoint teams up with Jamie Oliver to inspire Fresh Thinking

To help promote their Fresh Thinking campaign, Hotpoint and experiential agency, XYZ, are taking their Fresh Thinking Mobile Kitchen on the road for a tour across the UK...

Franklin & Sons deliver cases of free gin to London offices

Franklin & Sons have launched the #FranklinFriday Gin-stant delivery service, offering office workers across London the chance to receive a free supply of its...