Category: experiential

LEGO celebrates The LEGO Movie 2 by inviting the public to create a giant model

To celebrate the release of The LEGO Movie 2: The Second Part, The LEGO Stores in UK and Germany are taking Emmet, ‘the hero of Bricksburg,’ and main...

WaterAid creates stunt to highlight child deaths due to dirty water

WaterAid recently placed 800 children’s schoolbags on the famous steps of St Paul’s Cathedral as a stark reminder of the number of young children’s lives lost...

The Economist expands on new TV ad with experiential activation

The Economist, a leading source of analysis on international business and world affairs, recently expanded on its new ‘Never Stop Questioning’ TV commercials with a...

Cadbury Creme Egg and Booking.com launch hidden listing

Creme Egg Hunting Season is back – and so are the rare White Cadbury Creme Eggs. Following on from last year’s launch, this year’s hunt offers fans, not only the...

Etihad builds steampunk ‘Holiday Machine’ activation

Etihad Holidays has launched a new website that’s powered by a smart algorithm, to offer holiday bookers the best packages at the best prices, guaranteed. To promote...

Manchester’s Finest creates Bandersnatch experience

Spurred on by the popularity of the choose-your-own-adventure TV show on Netflix, Black Mirror’s Bandersnatch, media platform Manchester’s Finest wanted to...

Virgin Holidays creates spa, VR rollercoaster and bar in new experience store

Virgin Holidays has once more revolutionised its retail experience by opening the first-ever travel agent to feature an operational spa. The brand new store in Milton...

Thomas Dakin gin to host immersive distillery experience

Manchester design agency LOVE has won a three-way pitch to design an immersive Gin Distillery Experience in Manchester for Quintessential Brands–owned, Thomas...

Aperol to brighten up Blue Monday with cocktail delivery service

To help Brits combat the January blues with a splash of orange, Aperol – Italy’s iconic orange bittersweet aperitif, which celebrates its 100th Anniversary later...

WeWork and LIKEtoKNOW.it create a shoppable office pop-up

WeWork, the shared community space, has opened its doors to a pop-up office designed by LIKEtoKNOW.it, the largest influencer shopping channel and consumer media...