Category: Digital
Branston injects fun into lunch boxes
Branston is making back to school lunches special by helping parents decorate their kids’ sandwich bags with witty cartoon illustrations. Branston’s “Bags of...
Malibu biggest global NFC campaign
Malibu, the world’s no.1 coconut flavoured rum, has launched Internet of Things enabled bottles into Tesco in the UK on an exclusive basis. Consumers with smartphones...
Cadbury uses Channel Mum vlogger ads
New parenting vlogger site Channel Mum has launched what it claims is the world’s biggest vlogger campaign using an unprecedented 100 vloggers simultaneously, on...
Heinz, Global radio #CanSong campaign
Kraft Heinz aims to drive consumer engagement and remind shoppers of the special role the brand plays in mealtimes with the launch of a £4m marketing campaign including...
Red Bull North vs. South eSports promo
Red Bull has launched a limited edition Gaming 4-pack linked directly to its biggest eSports event, Red Bull 5G. Red Bull 5G offers consumers the chance to compete in...
Nutella gets personal and creative
Ferrero is launching a new recipe hub for its Nutella sweet spread brand and will then be bringing back the extremely successful Nutella personalisation campaign for a...
Yazoo #ShakeItUp with Sense, i-movo
The campaign will be encouraging people to ‘Shake Up’ the mundane as the antidote to all things boring and sensible and will be supported by the brand’s #ShakeItUp...
Lindemans ‘win what makes you smile’
Treasury Wine Estates (TWE) is launching a new on-pack promotion in the UK, Netherlands and Denmark as part of its new global multi-million dollar “The World Smiles...
Walkers, Heinz sandwich-inspired crisps
Walkers and Heinz have linked up for the latest on-pack promotion, “Go Barmy for a Sarnie”, from the UK’s leading savoury snack brand. Walkers has released six new...
Shredded Wheat ‘shred’ life
Shredded Wheat has launched a new brand platform with the message that, on a breakfast of 100% whole grain wheat, consumers won’t just ‘do’ life, they’ll...
