Category: Digital

BIC, the world-renowned stationery manufacturer, has partnered with social networking platform Mumsnet to launch its latest Out-of-Home campaign for BIC KIDS, which has been designed by 10 budding artists aged between five and 11 years old.

BIC partners with Mumsnet to launch nation-wide OOH campaign designed by schoolchildren

BIC, the world-renowned stationery manufacturer, has partnered with social networking platform Mumsnet to launch its latest Out-of-Home campaign for BIC KIDS, which has...

Treasury Wine Estates (TWE) has unveiled the latest product in its Male Millennial wine range, “The Banished”, and added an Augmented Reality app for its 19 Crimes range as it looks to drive popularity with males aged 18 to 34.

TWE targets Male Millennials with “The Banished” red wine and AR app

Treasury Wine Estates (TWE) has unveiled the latest product in its Male Millennial wine range, “The Banished”, and added an Augmented Reality app for its 19 Crimes...

SwiftReceipt, a new digital receipt validation service which claims to be the fastest in the UK, launched this month with a promise to revolutionise the service for shoppers and brands alike.

New digital receipt validation service, SwiftReceipt, launches in UK

SwiftReceipt, a new digital receipt validation service which claims to be the fastest in the UK, launched this month with a promise to revolutionise the service for...

Flora has teamed up with 20 influencers, including the ‘Topless Baker’ Matt Adlard and The Great British Bake Off's Benjamina, for the launch of its new flavoured dairy-free spreads range.

Flora teams up with food influencers for dairy-free flavoured spreads launch

Flora has teamed up with 20 influencers, including the ‘Topless Baker’ Matt Adlard and The Great British Bake Off’s Benjamina, for the launch of its new...

As Usain Bolt prepared to run his last ever 100m race, Virgin Media celebrated the fastest man on the planet by using state-of-the-art projection technology to beam Bolt onto the streets of London for a virtual victory lap to mark his record-breaking career.

CURB helps Virgin Media celebrate Bolt’s final 100m race with virtual victory lap

As Usain Bolt prepared to run his last ever 100m race, Virgin Media celebrated the fastest man on the planet by using state-of-the-art projection technology to beam Bolt...

Walkers has launched yet another flavour campaign, this time pitting three UK flavours against three from around the world, with consumers being asked to vote to swap one for the other.

Walkers ‘Choose Me or Lose Me’ flavour campaign

Walkers has launched yet another flavour campaign, this time pitting three UK flavours against three from around the world, with consumers being asked to vote to swap...

Ethical tea brand Clipper has launched a new nationwide initiative, the Clipper Tea Shop Awards, to champion both the wide variety of tea shops and the great experiences that those in the out-of-home market deliver to customers and has brought in Kirstie Allsopp, self-confessed tea lover and TV personality, as a judge.

Clipper partners TV’s Kirstie Allsopp in hunt for nation’s best tea shop

Ethical tea brand Clipper has launched a new nationwide initiative, the Clipper Tea Shop Awards, to champion both the wide variety of tea shops and the great experiences...

Mobile network provider Three has collaborated with Wieden+Kennedy London, Mindshare and OOH specialists Kinetic to deliver a virtual reality (VR) experience as part of its Go Roam campaign.

Three partners Kinetic for VR experience for shoppers in London and Birmingham

Mobile network provider Three has collaborated with Wieden+Kennedy London, Mindshare and Kinetic, the specialists in contextually connecting and activating audiences on...

Lucozade Ribena Suntory is running an on-pack promo for its Lucozade Sports brand which offers consumers the chance to win more prizes the more active they are.

Lucozade Sport launches Move More Win More promo

Lucozade Ribena Suntory is running an on-pack promo for its Lucozade Sports brand which offers consumers the chance to win more prizes the more active they are,...

Eagle Eye, the SaaS technology company which validates and redeems digital promotions in real-time for the grocery, retail and hospitality industries, has won a new three year contract with John Lewis PLC for the deployment of its Eagle Eye AIR platform to deliver improved digital customer marketing.

Eagle Eye wins John Lewis contract

Eagle Eye, the SaaS technology company which validates and redeems digital promotions in real-time for the grocery, retail and hospitality industries, has won a new...