Category: Digital
Yakult celebrates ‘The Science of You’ with new on-pack promotion
May 14, 2018
Yakult is giving customers the chance to enjoy a range of activities that are rewarding for both body and mind, in a on-pack promotional campaign created to celebrate...
Walkers gets summer sorted with 25% off Virgin Experience Days
May 14, 2018
Walkers, the UK’s leading savoury snacking brand, has launched an on-pack promotion offering shoppers 25% off Virgin Experience Days over the summer period. The...
Coca-Cola kicks off 2018 FIFA World Cup activity with on-pack promo
May 03, 2018
Coca-Cola European Partners (CCEP) has linked up with video game publisher EA and its market leading football game FIFA 18, for a massive on-pack promotion celebrating...
Quaker Oats ‘Overnight Oats’ free Mason Jar promotion returns
Apr 30, 2018
Quaker Oats is rerunning its successful Overnight Oats on-pack promotion from last summer, but with a twist – consumers will now be able to choose the colour and...
Cadbury gives consumers chance to play football with Premier League stars
Apr 27, 2018
Cadbury is launching a new promotion, as part of its successful partnership with the Premier League, which offers consumers the chance to compete in a 5-a-side football...
Lucozade Sport ‘Move More, Win More’ competition drives consumer activity
Apr 27, 2018
Lucozade Sport, the UK’s best-selling sports drink, has unveiled limited-edition packs featuring a new version of its ‘Move More, Win More’ on-pack competition,...
Valassis launches Cashback & Rewards promotion mechanic for brands
Apr 23, 2018
Valassis, the UK’s largest coupon and voucher services provider, has launched Cashback & Rewards, a new multi-channel promotional solution that facilitates direct...
Treasury Wine Estates launches AR app for Gentleman’s Collection wines
Apr 17, 2018
Treasury Wine Estates (TWE) has extended its use of Augmented Reality (AR) technology to cover its Lindeman’s Gentleman’s Collection brand. Following the success of...
Hi-Chew uses digital vouchers for UK launch
Apr 10, 2018
Cult Japanese confectionary brand Hi-CHEW has launched in the UK, backed with a social media promotion which allows London-based consumers to claim a free sample pack....
Knorr launches ‘Eat Your Feed’ Instagram-powered menu app
Apr 02, 2018
The UK’s biggest selling stock brand, Knorr, has launched a new online tool, ‘Eat Your Feed’, an app which analyses a user’s Instagram feed and serves up a...