Category: Digital
Virgin Voyages powers AI to push JLo partnership
In a recent campaign, Virgin Voyages adopts AI to help amplify their partnership with popstar legend Jennifer Lopez. Aptly named JEN AI, the campaign allows voyagers to...
New Website For Sarson’s Vinegar
Sarson’s has been hard at work creating a fresh brand identity that launched in the spring of 2023, and with this, they’ve enlisted the help of Activation yet again...
Staffwise Join the IPM
Staffwise are proud to become the latest member of the IPM. Staffwise is a software as a service company (SaaS), boasting a simple yet highly sophisticated staffing and...
Activation’s Disruptive Campaign For Ocean Spray
Ocean Spray tasked Activation with creating a disruptive campaign that would boost brand relevance with a broader target audience. They wanted to stand out and try...
Horlicks appoint Cat Among The Pigeons
Horlicks, the malted drink made by Aimia Foods has appointed promotional marketing agency Cat Among The Pigeons to attract a younger shopper audience to the brand...
IPM Awards Late Entry Deadline Extended
The IPM Awards 2023 is one of the most eagerly anticipated awards in the promotional marketing industry. The annual awards recognise excellence in promotional marketing...
Activation’s ‘Little Wins’ Digital Campaign And Promotion For Spontex
Activation are excited to announce their latest campaign launch for Spontex, the UK’s No1 Cleaning Tools brand – ‘Little Wins!’ Spontex asked them to create a...
Six Most Common Influencer Marketing Challenges For Brands
Opinion From Holly Eddleston: Head of Influencer Marketing at BIG little LDN. Having worked in this field for over a decade, Holly remembers when brands were trading...
Don Simon Is #Trending On TikTok
Launching 6 new juice flavours in the UK for the first time, Don Simon wanted to use social media as their main source of marketing. Through an innovative social...
Monetising The Metaverse-Opinion By Together Agency
Can everyday food and drink brands turn the Metaverse into a meaningful business enterprise? At Together Agency, we’re always identifying relevant trends to keep our...
