IPM Bitesize
Understanding customer expectations of brand loyalty programmes
Michael Kalli from ELLO Media tells us about the research they have conducted into consumer expectations of loyalty programmes in the market and have created a report...
The O2 turns into The O3 for Drake’s 2019 London Residency
‘God’s Plan’ lyrics become a reality as The O2 changes signage to honour the Canadian rapper. The O2 has become The O3 for Drake, who is performing seven...
First names for this year’s Fusion Festival line-up announced
Electric Live are thrilled to announce the first names for this year’s Fusion Festival line-up. Rudimental will be leading the way and headlining on Saturday...
Little Tikes announces Play Big Tour
Iconic toy brand is marking its 50th birthday with experiential marketing activity across the UK during April run by Sense. This spring, Little Tikes is set to launch...
GOT Ink? NOW TV opens ultimate Game of Thrones tattoo studio to mark the start of the final season
To indelibly mark the final ever season of Game of Thrones, streaming service NOW TV is giving Game of Thrones superfans the chance to get inked at a one-of-a-kind...
Analysis of the Asda-Sainsbury’s merger
Catherine Shuttleworth, owner of Savvy shares her thoughts and analysis on the Asda-Sainsbury’s merger. **UPDATE 25/04/2019** As anticipated, the CMA have...
New business success for leading Suffolk agency, Pier PR & Marketing
Pier PR & Marketing has been appointed by a raft of new clients in a successful start to 2019. The agency has been appointed to handle the PR for Offshore...
Getty Images has taken action with Dove, Girlgaze and women around the world to create Project #ShowUs
Getty Images partnered with Dove and Girlgaze, to announce Project #ShowUs. With over 5,000 images, Project #ShowUs is the world’s largest stock photo library...
Lush to host pop-up for LGBT+ organisation G(end)er Swap
Lush will be hosting a pop-up shop raising money for G(end)er Swap where individuals can purchase retro clothes and second-hand finds on 29th and 30th of March!...
John Lewis & Partners launches ‘Room for Living’ with experts in Oxford Street shop
John Lewis & Partners are excited to announce the launch of Room for Living, providing a fascinating insight into how Britain lives today. Room for Living is an...
