IPM Bitesize
Families enjoy hands-on experience as CRAVE roars into the UK
Mars Petcare drew on the power of experiential marketing to launch CRAVE, its new ancestral pet food range, on the last weekend in March. The two-day activation,...
Heinz and Cadbury create the Mayo-Creme Egg combo
Two of the nation’s most-loved brands, Heinz and Cadbury, have joined forces to create a unique Cadbury Creme Egg and Heinz [Seriously] Good Mayonnaise concoction. ...
Dine launches with Three
Dine has partnered with wuntu, the rewards app from mobile network Three for their one million customers to claim tasty discounts at more than 5,000 fantastic UK...
Brass wins six figure brief to bring tofu to the table
Leeds-based integrated agency, Brass, has been appointed by leading meat free brand The Tofoo Co. following a competitive pitch. Brass will be working on a six figure...
Three and Gravity Road launch first ever interactive 8-Bit Game for Instagram Stories
Three UK and Gravity Road launched its first ever interactive 8-Bit video game for Instagram Stories, yesterday. Epitomising Three’s latest brand campaign...
How to make your prizes and promotions Instagrammable
Colin Blake, Director at NDL Group, shares his thoughts on how companies can make use of the Instagram effect for prizes and promotions. If last year was the year of...
Deliveroo celebrates National Samosa Week with its new Samhaji
To celebrate National Samosa Week Deliveroo has been secretly working with Rola Wala for months to perfect the ultimate savoury hybrid dish: The Samhaji. Available...
Orbital Media tackles student stress with Uni-ball
Uni-ball, one of the UK’s leading brands of writing instruments, is tackling the student stress crisis by launching ‘Creative Escapes’, its new brand campaign....
Bartenders around the world to celebrate Disaronno Day on 19th April
Disaronno – the world’s favourite Italian liqueur – will celebrate Disaronno Day on 19th April by activating a global event; “The Longest Shift”. Striking a...
Yinshi Pods seek partner to trial new meditation pod
Providing meditation classes – which many companies now do – is fantastic, but the lack of apt space to meditate daily, at times when we need it, is still a big...
