IPM Bitesize
Deliveroo plans to create “Great Wall of Chinese” in UK’s first Chinatown, Liverpool
To celebrate the nation’s favourite takeaway, Deliveroo is pulling its biggest stunt to date out of its delivery bag – a replica the ‘Great Wall of China’...
Pricing – how time is no longer the essence
Richard Barrett, Managing Director at Initials tell us why companies should open up the conversation of pricing, and how businesses should look at pricing strategically...
Foster’s Friday campaign looks to kick off the weekends with the return of Brad and Dan
Australian-born lager Foster’s – one of the most loved beer brands in the UK – is looking to put the fun back into Friday with a major on-trade campaign...
ELVIS dares to rebrand household favourite as “Dareylea”
Dairylea has announced the launch of an exciting new brand campaign, which sees it renamed as “Dareylea”. The initiative was developed in partnership with creative...
BMW i and National Trust unveil ‘Create with Nature’ roadshow
BMW i and the National Trust teamed up to roll out their ‘Create with Nature’ roadshow for the second year as part of an ongoing partnership. The series of...
First impressions count
Lee McCarrick, Business Development Manager at eventeem, shares some tips and advice on how brands can make their first impressions count when interacting with potential...
IPM announces shortlist for The Awards 2019
Following an exhaustive, five week judging process – which included detailed online scoring of every submitted campaign and three lively, face-to-face judges panel...
Ingenuity London launches acclaimed new business events in Amsterdam
Ingenuity London, the UK’s leading business development consultancy, announces the launch of its first ever European new business event in Amsterdam on 5th June....
British Masters teams up with Harrogate Spring Water to showcase for sustainable waste management
The Betfred British Masters golf tournament is teaming up with Harrogate Spring Water to become a champion of recycling and a showcase for sustainability. Since the...
Imagination names Sarah Campbell as Creative Strategy Officer
Global experience agency, Imagination has announced the appointment of Sarah Campbell as Creative Strategy Officer. Sarah joins Imagination’s management team and will...
