IPM Bitesize
IPM CONNECT 2019 Round-up
Gurgina Sandhu, Social Media and Content Coordinator at the IPM, summarises their biggest thought-leadership and networking event that took place this week. On Wednesday...
PrettyGreen becomes consumer PR agency for mobile network SMARTY
PrettyGreen the independent, award-winning agency for PR less ordinary has today announced it has been appointed as the consumer PR agency for SMARTY, the sim-only...
Why the youth market is important to your brand?
Ben Bestford, Director at BAM Agency Ltd, shares why youth marketing is important, and how brands can appeal to younger consumers. Broadly defined as “any marketing...
23red and City to Sea use Ocean screens to offer water on tap on National Refill Day
Yesterday, 23red and City to Sea used the creative power of Ocean’s connected outdoor screens to encourage people to use refill stations and reusable water bottles,...
Clarity launches ‘Summer Stories’ campaign for Prezzo
Marketing and communications agency Clarity today launches Prezzo’s summer set menu campaign, ‘Summer Stories’. The Italian chain is working in partnership...
Nature Valley launches ‘The Court Is Yours’ campaign
Nature Valley™ has launched its latest iteration of “The Court is Yours” campaign, developed by creative agency Space, to encourage greater participation and...
WWF raises climate change awareness with ‘nature phone booth’ campaign
WWF is asking members of the public to make a personal call for the planet and how climate change and environmental concerns are impacting their lives, and the world...
Rankin Selection offers Irish trips in latest on-pack promotion
Rankin Selection Bread, the best-selling Irish bread range in UK, continues to build on their established link with Tourism Ireland by giving GB consumers the chance to...
i heart WINES: Keeping it simple on TV
i heart WINES is on a mission to demystify wine, it boasts a loyal and engaged fan base but, with brand awareness low, i heart WINES needed to go big to take its message...
New Google voice action launches to help out first-time dads
Creative tech agency, Rehab, has launched Dad Skills, the new Google voice action providing help for new dads when they need it most. The action offers novices a...
